Top 50 Advertisers by Media Value in June, 2006
Top 50 Advertisers by Media Value in June, 2006
The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.
| Top 50 Internet Advertisers by Media Value, June 2006 |
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|---|---|---|---|
| Position | Advertiser | Media Value ($000) |
Sector |
| 1 | Vonage | 13,600 | Tech |
| 2 | University of Phoenix Online | 12,048 | Edu |
| 3 | Classmates.com | 11,667 | Misc |
| 4 | Cingular Wireless | 8,851 | Tech |
| 5 | Ameritrade | 8,550 | Fin |
| 6 | Scottrade | 8,521 | Fin |
| 7 | Discover Card | 8,488 | Fin |
| 8 | Netflix | 8,355 | M/E |
| 9 | Fidelity Investments | 8,208 | Fin |
| 10 | Monster | 7,651 | Class |
| 11 | Dell Dimension Computers | 6,637 | Tech |
| 12 | Dollar Rent A Car Online | 6,362 | T/H |
| 13 | Forex Capital Markets (FXCM.com) | 6,037 | Fin |
| 14 | NexTag Serivces | 5,840 | Misc |
| 15 | E*Trade Financial | 5,197 | Fin |
| 16 | Dell VAR Computers | 5,074 | Tech |
| 17 | HomePages | 4,537 | Class |
| 18 | Ameritrade Apex | 4,466 | Fin |
| 19 | LowerMyBills.com | 4,328 | Fin |
| 20 | Charles Schwab | 4,312 | Fin |
| 21 | Victoria’s Secret | 4,266 | Ret |
| 22 | Amazon.com | 4,222 | Ret |
| 23 | Verizon Wireless | 4,214 | Tech |
| 24 | University of Phoenix | 4,171 | Edu |
| 25 | eBay Express | 3,912 | Ret |
| 26 | PlanetOut.com | 3,218 | M/E |
| 27 | State Farm Insurance | 3,122 | Fin |
| 28 | Thrifty Car Rental | 3,116 | T/H |
| 29 | Soapnet.com | 3,074 | M/E |
| 30 | Jose Cuervo Tequila | 2,910 | Ret |
| 31 | T-Mobile Wireless | 2,784 | Tech |
| 32 | RealArcade Games | 2,655 | M/E |
| 33 | Dollar Rent-A-Car | 2,630 | Ret |
| 34 | Citibank | 2,570 | Fin |
| 35 | Coolsavings.com | 2,545 | Fin |
| 36 | Best Buy | 2,522 | Ret |
| 37 | Sprint Wireless | 2,522 | Fin |
| 38 | eDiets.com | 2,495 | H/F |
| 39 | Hertz | 2,465 | T/H |
| 40 | Verizon | 2,424 | Tech |
| 41 | Buena Vista: “Cars” | 2,423 | M/E |
| 42 | Wal-Mart | 2,407 | Ret |
| 43 | Cybertrader.com | 2,392 | Fin |
| 44 | McAfee SiteAdvisor | 2,271 | Tech |
| 45 | American Express | 2,257 | Fin |
| 46 | Comstock | 2,234 | Misc |
| 47 | Blockbuster | 2,222 | M/E |
| 48 | Circuit City | 2,190 | Ret |
| 49 | Perfectmatch.com | 2,152 | Date |
| 50 | HP VAR Computers | 2,149 | Tech |
| GRAND TOTAL | $233,257 | ||
| Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality | |||
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| View: Top 50 Internet Advertisers in May, 2006 | |||
Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.
