Top 50 Advertisers by Media Value in November, 2006
Top 50 Advertisers by Media Value in November, 2006
Top 50 Advertisers by Media Value in November, 2006
Top Internet advertisers by media value. The data are provided by TNS Media Intelligence.
Top 50 Internet Advertisers by Media Value, November 2006 |
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Position | Advertiser | Media Value ($000) |
Sector |
1 | NexTag Services | 11,636 | Misc |
2 | Cingular Wireless Service | 10,122 | Tech |
3 | LendingTree.com | 7,613.5 | Fin |
4 | Fidelity Brokerage | 7,589.0 | Fin |
5 | E*Trade Financial Online | 7,424.9 | Fin |
6 | eBay.com | 7,154.3 | Ret |
7 | University of Phoenix Online | 7,117.4 | Edu |
8 | Netflix | 7,020.6 | M/E |
9 | Vonage | 6,658.3 | Tech |
10 | Classmates.com | 6,492.5 | Misc |
11 | Monster | 6,349.6 | Class |
12 | LowerMyBills.com | 6,296.7 | Fin |
13 | Verizon Wireless | 5,792.6 | Tech |
14 | Circuit City | 5,779.3 | Ret |
15 | Dice.com | 5,470.4 | Class |
16 | BestBuy.com | 5,083.7 | Ret |
17 | Victoria’s Secret | 4,881.1 | Ret |
18 | Sears | 4,801.8 | Ret |
19 | Sears Department – Misc. | 4,694.7 | Ret. |
20 | Scottrade Consumer Services | 4,340.7 | Fin |
21 | E*Trade Financial | 3,716.1 | Fin |
22 | Ford Auto & Truck | 3,668.8 | Ret |
23 | Capital One | 3,597.4 | Fin |
24 | Countrywide Home Loans | 3,543.6 | Fin |
25 | Blockbuster Online | 3,524.3 | M/E |
26 | TD Ameritrade | 3,470.3 | Fin |
27 | Scottrade Online | 3,444.7 | Fin |
28 | Discover | 3,254.5 | Fin |
29 | T-Mobile Wireless | 3,130.1 | Tech |
30 | HomePages.com Realty | 3,104.3 | Class |
31 | Dodge Trucks Nitro | 3,094.5 | Ret |
32 | Coca-Cola | 3,082.4 | Ret |
33 | Stubhub.com | 3,052.9 | Ret |
34 | Bank of America | 2,999.5 | Fin |
35 | ING Direct Bank Consumer Services | 2,782.7 | Fin |
36 | Dell VAR Computers | 2,763.9 | Tech |
37 | RateMarketplace | 2,742.6 | Fin |
38 | Chevrolet Trucks Silverado | 2,667.5 | Ret |
39 | Amazon.com | 2,633.7 | Ret |
40 | Sprint Wireless | 2,535.8 | Tech |
41 | Honda Trucks CR-V | 2,438.2 | Ret |
42 | MasterCard | 2,438.0 | Fin |
43 | American Express | 2,427.2 | Tech |
44 | AT&T Corp. | 2,367.9 | Tech |
45 | Rhapsody.com | 2,349.3 | Date |
46 | Dollar Rent A Car Online | 2,340.1 | T/H |
47 | Palm Treo TripKit | 2,280.7 | Tech |
48 | Sony: “Casino Royale” | 2,235.4 | M/E |
49 | Horchow Store | 2,221.7 | Ret |
50 | Privacy Matters | 2,220.4 | Fin. |
GRAND TOTAL | $218,447.6 | ||
Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality | |||
View: Top 50 Internet Advertisers in October, 2006 |
Methodology: Chart represents the value of display advertising in both standard and non-standard ad formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.