The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.
|Top 50 Internet Advertisers by Media Value,
|2||Vyvanse: ADHD Rx||33,780.7|
|3||Scottrade Stock Brokerage: consumer services||33,556.6|
|4||TD Ameritrade Brokerage: consumer services||31,688.4|
|5||Sprint: wireless service||18,964.4|
|6||E-Trade Financial: consumer services||15,165.9|
|7||Verizon: wireless service||12,978.6|
|11||AT&T: wireless service||8,877.9|
|12||E-Trade Financial: online||8,021.7|
|13||Chevrolet Camaro: domestic auto||7,571.9|
|16||Constant Contact Marketing||5,068.1|
|17||Chantix: smoking cessation Rx||4,893.4|
|18||ING Direct Bank Orange Savings: consumer savings||4,678.2|
|20||TD Ameritrade Brokerage: investment products & services||4,249.4|
|23||Cadillac SRX: domestic crossover utility vehicle||4,053.6|
|24||Bank Of America Add It Up Cash Back: check & personal credit card||3,847.8|
|25||T-Mobile: wireless service||3,557.7|
|26||HSBC Direct Online Savings: online banking||3,247.9|
|27||Chevrolet Equinox: domestic crossover utility vehicle||3,178.7|
|28||Citizens Bank: consumer mortgage||3,168.1|
|29||Bank Of America: consumer banking services||3,126.1|
|31||Wal-Mart: electronic equipment & accessories||3,114.9|
|32||Bank Of America Home Loans: consumer mortgage||2,929.7|
|34||Monopoly OK Cntnl Edition: board game||2,695.6|
|35||Kia Forte: Asian auto||2,677.9|
|38||Best Western Hotels||2,502.2|
|41||University of Phoenix||2,376.3|
|42||Seroquel XR: bipolar depression Rx||2,289.3|
|43||Lendingtree.com mortgage: home equity loan||2,211.3|
|44||McDonald’s premium roast coffee||2,210.5|
|45||National Cholesterol Education Program||2,190.7|
|46||Progressive Auto Insurance: online||2,127.4|
|47||Neiman Marcus: general||2,069.6|
|48||Ford Focus: domestic auto||1,994.8|
|50||Ford Taurus: domestic auto||1,962.9|
|View: Top 50 Internet Advertisers in August 2009|
Methodology: The chart represents the value of display advertising in both standard and nonstandard ad formats using CPM-based methodology. Media expenditure estimates don’t always take into account special considerations, including publisher discounts, barter agreements, cosponsorship, affiliate relationships, and the like.
On Thursday, Twitter reported its earnings for Q4 2016, and the results have raised questions about the company's long-term future.
Last week, PageFair released its 2017 Adblock Report, and the news was not good for publishers and advertisers.
As the ball drops on December 31st, make sure your media strategies are stacked with timely resolutions to make the most of 2017.
It probably won't come as a surprise that 2016's Cyber Monday has earned the distinction of being the biggest online sales day in US history.