Top 50 Internet Advertisers In April, 2005

ClickZ Stats is pleased to bring its readers a new monthly feature, the top Internet advertisers by expenditure. The data are provided by TNS Media Intelligence.


Top 50 Internet Advertisers by Expenditure
April 2005
Position Advertiser Expenditure ($ 000) Sector
1 Tickle by Emode 23,770 Date
2 Vonage 21,829 Tech
3 South Beach Diet 18,607 H/F
4 LowerMyBills.com 14,124 Fin
5 HP VAR Computers 13,874 Tech
6 Netflix.com 12,508 Ent
7 Classmates.com 10,137 Misc
8 Verizon ISP 8,506 Tech
9 University of Phoenix Online 6,867 Edu
10 TitanTV.com 6,553 Ent
11 Ameritrade Brokerage 6,175 Fin
12 Dell VAR Computers Products Direct 5,140 Tech
13 Travelzoo 4,867 T/H
14 E-Term.com 4,702 Fin
15 ShareBuilder.com 4,487 Fin
16 Teleflora 4,310 Ret
17 Comstock 4,141 Ret
18 University of Phoenix 4,029 Edu
19 Scottrade Stock Brokerage 3,829 Fin
20 MSN 3,817 Tech
21 Andale ISP 3,717 Tech
22 E*Trade Financial 3,542 Fin
23 Discovery Channel 3,527 Ent
24 eDiets.com 3,434 H/F
25 Love@AOL 3,377 Date
26 Monster.com 3,341 Class
27 Cingular Wireless 3,308 Tech
28 Rent.com 2,920 Class
29 Hydroderm Skin Care 2,770 CPG
30 ChildSafe Network 2,659 Misc
31 Jamster Ringtones Software 2,640 Ent
32 Ink2All.com 2,611 Ret
33 LoanWeb 2,378 Fin
34 NexTag.com 2,342 Ret
35 Orbitz.com 2,304 T/H
36 Charles Schwab Consumer Services 2,294 Fin
37 Findtherightschool.com 2,285 Edu
38 LendingTree.com 2,223 Fin
39 Schwab.com 2,222 Fin
40 DeVry University 2,175 Edu
41 Harrisdirect.com 2,168 Fin
42 CareerBuilder 2,157 Class
43 FreeCreditReport.com (Experian) 2,101 Fin
44 Western Union 2,084 Fin
45 Dollar Rent-A-Car 2,021 T/H
46 Baymont Inn & Suites 1,959 T/H
47 Amazon.com 1,932 Ret
48 MortgageExpo.com 1,928 Fin
49 Dell Dimension Computer Products Direct 1,926 Tech
50 Western Union Prepaid MasterCard 1,916 Fin
GRAND TOTAL 258,555
Methodology: Chart represents display advertising in standard and non-standard formats. Media expenditure estimates do not always take into account special considerations including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, etc.
Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Ent – Entertainment; Fin – Financial Services; H/F – Health & Fitness; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality
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