Top Online Properties of August 2001

ComScore Networks and DoubleClick’s Diameter credit the return of millions of students to college nationwide with re-energizing Internet activity in August.

According to the data, a surge of 45 percent in the college-based Web audience drove a 2.3 percent increase in total in total U.S. Web users to 129 million from July and August, virtually restoring the domestic audience to its pre-summer level.

On the e-commerce front, online buying data from comScore found that overall dollar sales across a broad sample of e-commerce sites declined by 2 percent from July to August, with smaller shopping baskets offsetting an increase of 3 percent in the number of onlinbe purchases.


Top 50 Properties of August 2001
U.S. and Worldwide
Rank Property Unique Visitors
Aug. July U.S.
(000)
Worldwide
(000)
1. 1. Microsoft Corp. (a) 93,818 224,668
2. 2. Yahoo Inc. 87,009 198,303
3. 3. AOL Time Warner (b) 86,885 161,218
4. 4. Terra Lycos 48,875 126,195
5. 6. Amazon.com Inc. 34,083 70,299
6. 5. At Home Corp. 33,131 68,758
7. 7. US Government 30,622 44,195
8. 9. eBay 29,891 48,783
9. 8. Primedia Inc. 29,890 65,080
10. 11. CNET Networks Inc. 28,275 69,379
11. 10. InfoSpace Inc. 28,120 56,988
12. 12. Vivendi Universal 27,013 59,489
13. 14. Walt Disney Internet Group 23,882 36,791
14. 19. eUniverse Inc. 21,790 35,566
15. 13. Classmates Online Inc. 21,704 29,993
16. 15. RealNetworks 21,231 49,024
17. 17. Google 20,994 58,976
18. 16. USA Networks Inc. 19,937 28,061
19. 24. Ask Jeeves Inc. 19,718 37,058
20. 18. GoTo.com 18,171 34,130
21. 21. Viacom Inc. 17,135 27,968
22. 20. CMGI Inc. 16,817 46,980
23. 70. HomeStore.com Inc. (c) 15,145 20,938
24. 33. American Greetings 13,532 22,198
25. 26. EarthLink Inc. 13,225 29,554
26. 35. Synapse Group Inc. 12,904 18,873
27. 23. iVillage Inc. 12,659 18,943
28. 31. Bonzi Software 12,556 25,667
29. 28. FortuneCity.com Inc. 12,391 37,677
30. 34. NextCard Inc. 12,228 18,658
31. 29. iWon Inc. 11,932 13,846
32. 25. Homestead Technologies Inc. 11,899 22,938
33. 37. Landmark Communications 11,894 13,904
34. 32. Macromedia Inc. 11,720 28,056
35. 46. ColumbiaHouse 11,451 17,503
36. 30. Bertelsmann AG 10,916 17,213
37. 38. Sabre Inc. 10,613 12,884
38. 40. Verizon Communications Inc. 9,817 12,425
39. 39. NetZero Inc. 9,725 11,920
40. NA InPhonic Inc. 9,717 13,193
41. 43. Traffix Inc. 9,705 13,604
42. 41. AT&T Corp. 9,460 11,405
43. 61. GameSpy Industries 9,265 21,837
44. 77. Rank You Inc. 8,847 18,492
45. 45. Electronic Arts 8,650 15,261
46. 53. Orbitz LLC 8,503 12,953
47. 56. WebMD Corp. 8,458 17,631
48. 44. Sony Corp. 8,446 17,893
49. 52. Cox Enterprises Inc. 8,395 9,623
50. 48. Providian Financial Corp. 8,296 11,892
a) includes nbci.com and snap.com
b) Does not include proprietary network
c) Includes Iplace.com

Source: comScore/Diameter

Definitions:

Property: netScore Properties represent an aggregate of web sites that are all controlled by a larger entity. The controlling entity must have at least a 50% ownership in the web site for the web site to be included in the aggregation.

Unique Visitors Worldwide (000s): Provides an unduplicated count of all individually identified machines, located throughout the world whose users understand the English language, that made a visit to a selected property or domain during a given analysis period.

Unique Visitors U.S. (000s):
Provides an unduplicated count of all individually identified machines located in the United States that made a visit to a selected property or domain during a given analysis period.

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