StatsAd Industry MetricsTop Real Estate Sites in February 2008

Top Real Estate Sites in February 2008

Home values may be sinking, but visitors to real estate sites are as curious as ever.

The number of unique visitors to real estate sites jumped to 42.2 million in February, an increase of 14 percent compared to the same month in 2007, according to comScore.

The Move Network, which includes Realtor.com, saw the number of visitors climb by 22 percent to 9.4 million, compared to a year ago. It’s the top real estate site.

AOL, which reportedly relaunched its real estate portal late last year, showed a quick ascent. It had 3.1 million unique visitors in February, trailing only Move.com, Yahoo Real Estate, and MSN Real Estate.

Top Real Estate Sites by Unique Visitors (000s)
Property February 2007 February 2008 Change (%)
Total Internet: Total Audience 175,653 185,017 5
Real Estate 36,930 42,213 14
Move Network (includes Realtor.com) 7,708 9,384 22
Yahoo Real Estate 3,416 5,322 56
MSN Real Estate 2,157 4,539 110
AOL Real Estate N/A 3,107 N/A
Rent.com 3,112 2,680 -14
HomeGain.com 3,337 2,545 -24
Apartments.com 2,543 2,227 -12
Trulia.com 752 2,174 189
Remax International 2,050 2,034 -1
Zillow.com 1,764 1,952 11
Note: ComScore audience measurement data report on media usage, visitor demographics, and online buying power for home, work, and university audiences across U.S. and worldwide Internet audiences.
Source: comScore Media Metrix, 2008

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