Traffic Patterns of March 2003
Nielsen//NetRatings analyzes who is going where on the Web, and for how long.
Nielsen//NetRatings analyzes who is going where on the Web, and for how long.
“Digital Media Universe” (DMU) measurements from Nielsen//NetRatings that allow for more accurate tracking of Internet users revealed high traffic figures for AOL Time Warner, Microsoft, Yahoo, Google, and the U.S. Government for the month of March 2003.
Top Parent Companies of March 2003, at Home | ||
---|---|---|
Parent | Unique Audience (000) |
Time Per Person (hh:mm:ss) |
AOL Time Warner | 79,044 | 5:44:34 |
Microsoft | 76,418 | 1:40:23 |
Yahoo | 66,268 | 1:59:05 |
32,041 | 0:17:06 | |
United States Government | 30,799 | 0:18:26 |
eBay | 27,752 | 1:38:29 |
RealNetworks | 25,346 | 0:18:18 |
Amazon | 24,906 | 0:13:45 |
About-Primedia | 23,727 | 0:13:43 |
Terra Lycos | 23,716 | 0:13:31 |
USA Interactive | 18,276 | 0:22:28 |
Viacom International | 17,223 | 0:18:53 |
Walt Disney Internet Group | 16,501 | 0:17:51 |
Sharman Networks | 15,711 | 1:56:02 |
eUniverse | 13,381 | 0:12:08 |
WhenU | 12,927 | 0:14:33 |
Apple Computer | 12,201 | 0:04:56 |
InfoSpace Network | 12,047 | 0:10:23 |
CNET Networks | 11,749 | 0:09:26 |
Landmark Communications | 11,129 | 0:13:19 |
AT&T | 11,043 | 0:32:46 |
The Gator Corporation | 10,671 | 0:03:42 |
Ask Jeeves | 10,332 | 0:10:11 |
Classmates | 10,064 | 0:08:30 |
EarthLink | 9,733 | 1:54:21 |
Source: Nielsen//NetRatings |
Top Parent Companies of March 2003, at Work | ||
---|---|---|
Parent | Unique Audience (000) |
Time Per Person (hh:mm:ss) |
Microsoft | 36,297 | 2:29:44 |
AOL Time Warner | 32,275 | 6:21:39 |
Yahoo | 30,705 | 2:42:05 |
United States Government | 21,776 | 0:27:32 |
19,557 | 0:29:06 | |
Amazon | 15,760 | 0:18:07 |
15,087 | 25,346 | 0:29:52 |
EBay | 15,008 | 1:48:01 |
About-Primedia | 13,567 | 0:13:55 |
USA Interactive | 13,136 | 0:23:33 |
Terra Lycos | 12,573 | 0:15:33 |
Walt Disney Internet Group | 10,692 | 0:16:09 |
Viacom International | 10,391 | 0:20:17 |
Landmark Communications | 9,375 | 0:15:07 |
CNET Networks | 8,309 | 0:11:34 |
Adobe | 7,989 | 0:04:42 |
InfoSpace Network | 7,348 | 0:08:13 |
Verizon Communications | 7,284 | 0:18:08 |
News Corp. Online | 7,112 | 0:36:55 |
Apple Computer | 6,960 | 0:06:44 |
AT&T | 6,932 | 0:34:15 |
New York Times Company | 6,814 | 0:44:24 |
Gannett | 6,776 | 0:24:03 |
EUniverse | 6,168 | 0:05:02 |
Sabre | 5,804 | 0:14:20 |
Source: Nielsen//NetRatings |
Top Stickiest Brands of March 2003, at Home |
|
---|---|
Brand | Time Per Person (hr:min:sec) |
AOL | 6:53:55 |
MIRC | 6:06:15 |
Juno Online Services | 4:28:19 |
MiGente.com | 4:06:13 |
Gay.com | 4:05:52 |
Playsite.com | 4:04:54 |
fanfiction.net | 3:54:25 |
Slingo | 3:48:50 |
paltalk.com | 3:38:46 |
Free Republic | 3:11:28 |
Source: Nielsen//NetRatings |
Top Stickiest Brands of March 2003, at Work |
|
---|---|
Brand | Time Per Person (hr:min:sec) |
AOL | 9:19:46 |
Trillian | 7:55:25 |
Juno Online Services | 7:23:17 |
KaZaA | 3:18:40 |
Neopets.com | 3:01:26 |
EA Online | 2:49:33 |
Yahoo | 2:42:07 |
BlackPlanet.com | 2:35:59 |
IWon | 2:34:54 |
MSN | 2:23:49 |
Source: Nielsen//NetRatings |
Chart Definitions:
Parent company is a consolidation of multiple domains and URLs owned by a single entity.
Brand is a consolidation of multiple domains and URLs that has a consistent collection of branded content.
Reach is a measure of the unduplicated audience that visits a property.
Notes: The data are expressed as the percentage of the total universe of Internet users who logged onto the Internet at least once during the reported period.