Traffic Patterns of November 2003

Nielsen//NetRatings found that the overall at home global active Internet universe for a number of selected countries grew by nearly 4.8 million from October 2003 to November. Switzerland exhibited the most growth, measuring a nearly 5.5 percent increase, followed by Japan, whose ranks swelled by more than 4.5 percent.

Nielsen//NetRatings has expanded its tracking system to include Internet applications, and calculates active users as the number of people that actually go online in a given month, rather than the number of people with access.


Active Internet Users by Country, November 2003, Home
Country October 2003 November 2003 Growth Change
Australia 8,060,657 7,944,096 -1.45% -116,562
Brazil 8,521,114 8,648,019 1.49% 126,905
France 13,621,978 13,367,852 -1.87% -254,126
Germany 26,529,651 26,128,291 -1.51% -401,360
Hong Kong 2,488,428 2,491,938 0.14% 3,510
Italy 14,018,680 14,173,404 1.10% 154,724
Japan 28,076,164 29,383,327 4.66% 1,307,163
Netherlands 7,629,010 7,531,361 -1.28% -97,649
Spain 8,173,906 8,207,076 0.41% 33,170
Sweden 4,554,051 4,575,413 0.47% 21,362
Switzerland 2,889,645 3,047,758 5.47% 158,113
United Kingdom 19,916,636 20,249,916 1.67% 333,281
United States 127,558,632 131,052,267 2.74% 3,493,635
TOTALS 272,038,552 276,800,718 12.04% 4,762,166
Source: Nielsen//NetRatings


Top Properties of November 2003
U.S., Home, Work and University
Property Unique
Visitors
(000)
Total Internet Users 151,107
Yahoo Sites 109,293
MSN-Microsoft Sites 108,429
Time Warner Network 108,315
Ebay 65,453
Google Sites 58,898
Terra Lycos 50,973
About/Primedia 41,377
Amazon Sites 40,681
Excite Network 26,570
Walt Disney Internet Group (WDIG) 26,056
Viacom Online 25,259
CNET Networks 24,156
Symantec 20,387
Verizon Communications Corporation 20,267
Weather Channel, The 20,017
Real.com Network 19,944
Classmates.com Sites 17,747
Shopping.com Sites 17,355
EA Online 17,302
Wal-Mart 17,258
Ask Jeeves 16,595
Vivendi-Universal Sites 16,285
InfoSpace Network 16,220
AT&T Properties 15,979
Weatherbug.com Property 15,850
Source: comScore Media Metrix


Top Parent Companies for November 2003,
U.S., Home and Work
Parent Unique
Audience
(000)
Time Per
Person
(hr:min:sec)
Microsoft 101,312 2:08:31
Time Warner 92,610 5:21:42
Yahoo 88,466 2:31:26
Google 53,648 0:25:36
eBay 48,254 1:46:22
United States Government 40,162 0:23:48
Amazon 36,754 0:24:09
Terra Lycos 33,395 0:10:34
RealNetworks 32,890 0:38:59
InterActiveCorp 29,710 0:22:18
About-Primedia 29,401 0:10:53
Viacom International 24,295 0:30:21
Walt Disney Internet Group 23,458 0:25:50
Excite Network 20,540 0:48:32
Landmark Communications 20,254 0:11:44
Apple Computer 18,769 0:10:50
CNET Networks 18,213 0:11:47
Verizon Communications 17,220 0:19:14
Wal-Mart Stores 15,403 0:12:24
DealTime 14,919 0:04:31
EarthLink 14,876 1:30:45
Gannett 14,757 0:17:12
Adobe 14,076 0:04:15
Dell Computer 13,217 0:21:44
News Corp. Online 13,214 0:21:35
Note: Parent company is a consolidation of multiple domains
and URLs owned by a single entity.
Source: Nielsen//NetRatings

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