#PizzaRat dove into the whirlpool of brand conversations on Twitter this week. The YouTube video of a little rat carrying a slice of pizza down the stairs of Manhattan subway station lasts only 14 seconds, but it gained as much attention as Pope Francis’ historic trip to the U.S. and the 67th Primetime Emmy Awards.
As a celebrity on the Internet this week, the little rat has its own Twitter account.
makin my way downtown… #pizzarat
As it prepares for a 2017 IPO that could be the largest in the social media space since Facebook went public in 2012, all eyes are on Snapchat.
What would we do without social media?
Facebook isn't just the world's largest social network. In the past two years, it has also become one of the world's most popular online destinations for consuming video content.
If your responsibilities have anything to do with marketing, advertising, PR or social media, you can’t afford to be camera-shy in this day and age.