Two New Veeps Named at Barnesandnoble.com
Barnesandnoble.com named new vice presidents for marketing and international strategies.
Barnesandnoble.com named new vice presidents for marketing and international strategies.
Barnesandnoble.com named new vice presidents for marketing and international strategies.
John Rindlaub Jr. is responsible for all marketing and advertising, and Joy Marcus for developing and implementing all international strategies.
“John and Joy, with their extensive online and international experience, are two of the finest professionals in the business,” said Jeff Killeen, chief operating officer of barnesandnoble.com, soon to be spun off as a public company. “We have established a strong presence on the Internet and look to them to help make us even stronger here and abroad.”
Previously, Rindlaub was senior vice president, chief marketing officer and interim president of Shoplink Inc., a PC-based grocery shopping and home- delivery company. He also has worked at Citibank, Pepsi-Cola, Johnson & Johnson and J. Walter Thompson Co.
Marcus joins barnesandnoble.com from MTV: Music Television, where she was vice-president of international business development. Previously, she worked as a lawyer at the entertainment firm Franklin, Weinrib Rudell and Vasallo, and at Debevoise & Plimpton.
More about:
Lucy helps organizations leverage knowledge for in... View Tech Talk
TVSquared is the global leader in cross-platform T... View Tech Talk
Grata is a B2B search engine for discovering small... View Tech Talk
Streaming has become a staple of US media-viewing ... Download Now
Data is the lifeblood of so many companies today. ... Download Now
This report documents the findings of a Fireside c... Download Now
Customers decide fast, influenced by only 2.5 touc... Download Now
Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...
View resourceData is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...
View resourceThis report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...
View resourceCustomers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceMarketers today need to thoughtfully select visuals that align with their content, boost SEO performance and drive ROI Read More...
View articleHow the sunglasses giant created subconscious brand recall value with music festival-goers through the power of strategic partnerships and experientia...
View articleIn life, as much as on LinkedIn (or Facebook, Twitter, etc.) people and brands who blabber on about themselves become annoying and best avoided, soone...
View articleBuilding trust in your brand is hard enough. Now take a situation where your audience is so cynical of your product offering some of them even call fo...
View articleThere is room for better lead capturing as ABM evolves in a cookieless world Read More...
View articleTop-of-mind action points that will be valuable to challenger brand marketing for the rest of 2021 and 2022 Read More...
View articleOmnichannel marketing presents an opportunity to marketers but requires better use of data Read More...
View articleThe dark horse your business needs to outperform competition and win at search Read More...
View article