UNIGLOBE Travel Online Inc. entered a joint marketing agreement with Microsoft’s MSN Expedia to feature cruises available from UTO.
Shoppers visiting the MSN Expedia Web site will have access to special cruise offers and value-added cruise products from UTO. Financial arrangements were not disclosed.
“By partnering with MSN Expedia, we add the UNIGLOBE reputation as one of the largest sellers of cruises in North America to a company that’s proven to be successful at selling travel products over the Internet,” said Michael Dauberman, senior vice president at UNIGLOBE Travel Online.
MSN Expedia claims more than 3 million monthly visitors. UTO said it also launching a marketing and advertising campaign through MSN Expedia and other Microsoft sites.
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