ClickZ speaks to Sid Shah, director of business analytics at Adobe and gets his views on the recently released Marketing Cloud. Shah believes the product suite brings efficiency to agency campaigns, as well as easier management.
Shah also comments on the importance of mobile for Adobe. We are living in a multi-screen world, he says, and soon enough, Adobe will build every product with a multi-device capability.
According to data gathered for the report,‘Communications Infrastructure: The Backbone of Digital,’ 88% of IT professionals and 61% of marketers ranked their company’s current communication infrastructure as 'cutting-edge' or 'good.'
President Trump's digital savvy isn't limited to social media. As it turns out, the Trump Organization owns thousands of domain names, possibly even more than 10,000.
Silicon Valley loves fancy job titles. It’s just something we do, and software and technology lend themselves to it. But it’s not always helpful.
According to Matt Hoggatt, CEO of mobile audience network ReachMobi, there are rich opportunities in the realm of mobile web, if only mobile companies knew how to realize the platform’s potential. We caught up with Matt for a glimpse into the future of mobile web, and to find out what web push notifications have to offer marketers.