ClickZ’s Melanie White catches up with Mel Carson, founder of Delightful Communications, at SES Chicago. Carson gives his top tips on brand engagement for digital marketers and also explains why he believes digital PR is so important.
YouTube is said to be preparing new non-video features that will allow content creators to interact with their viewers through photos, text posts, links and polls.
As Facebook keeps changing its news feed algorithm, one constant factor is the domination of video content and so brands keep experimenting with ... read more
As video becomes an integral part of the social web, live-streaming has fast become one of the hottest trends. Spurred by the early success ... read more
As more and more users turn to ad blockers, is there a way publishers can convince them to turn them off? The ... read more