“In order to be irreplaceable, one must always be different.”
“A girl should be two things: who and what she wants.”
Coco Chanel was a French designer famous for her timeless yet simple designs. More than that though, Chanel was named one of the most influential women of the 20th century. And that is exactly who inspired Shelley Zalis, chief executive, Ipsos Open Thinking Exchange (OTX), to create the ‘Ipsos girls lounge’, a social place to hang for ‘women ambassadors’ in marketing, and much more.
Zalis explains the origins of the girls lounge; a place that started off as a slumber party for a handful of women in a single room at Consumer Electronics Show (CES) and has now grown to a somewhat association, with 1,400 C-Suite females passing through it at every industry conference, sharing inspiration.
They're arguably the most annoying video ad formats in existence, but soon they'll be a thing of the past, at least on YouTube.
I didn’t vote for him last November. There was no way this registered Democrat from the blue state of Massachusetts would check that box. But I have to give him props for his tweets.
27-year-old Swede Felix Kjellberg, who goes by the name PewDiePie on YouTube, has found himself at the center of a firestorm.
The explosive growth of video in 2016 makes 2017 an important year for video content and as more publishers are tempted to use it, it’s useful to consider the best strategies to maximise its effectiveness.