Mary Bowling, a senior SEO professional at Blizzard Internet Marketing, joins ClickZ as an Expert, offering insights into local and mobile search in a column every other week.
Blizzard’s a full-service online agency that specializes in the travel and hospitality industries. And travel is very location specific, thus putting Mary at the forefront of trends involving local search.
Anyone attending Search Engine Strategies in San Jose will get a chance to meet Mary in person next week. She’s speaking Monday at a panel at 9:45 AM Monday on why marketing to the “long tail” makes sense.
Despite the fact that it faces growing competition from Facebook, Instagram and Snapchat, Google-owned YouTube is still one of the most popular ... read more
Amazon prides itself on being the most “customer-centric” company in the world, but according to investigative journalism non-profit ProPublica, Amazon’s algorithms are often anything but ... read more