More NewsWPP’s G2 Acquired Refinery

WPP's G2 Acquired Refinery

WPP Group PLC's G2 Worldwide has acquired interactive ad agency Refinery for an undisclosed sum

WPP.jpgWPP Group PLC’s G2 Worldwide has acquired interactive ad agency Refinery for an undisclosed sum. The advertising conglomerate has been expanding around the world recently with acquisition of Chinese marketing agency Star Echo and Spanish data firm MDS Boole. Philadelphia-based Refinery has 79 employees, and its clients include Merrill Lynch, Merck, Amgen, and Campbell’s.

Related Articles

How to measure a multi-channel marketing strategy

Digital Marketing How to measure a multi-channel marketing strategy

3m Tereza Litsa
The future of retail: How IoT is transforming the retail industry

Digital Transformation The future of retail: How IoT is transforming the retail industry

4m Diana Maltseva
GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

11m Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

2y Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

2y Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

2y Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

2y Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

2y Al Roberts