Yahoo! is expanding its beta Publisher Network contextual ad program — a few of us at ClickZ received invitations to sign up today. The program, a rival to Google’s AdSense, allows publishers to add Yahoo! text ads to their sites.
We did sign up. Interestingly, the confirmation e-mail came from an Overture domain. Remember Overture?
Few digital terms are as dirty as clickbait. It's the scourge of the web, and Facebook recently announced a News Feed update aimed at reducing the prevalence of clickbait headlines on its service.
The website of National Public Radio (NPR), npr.org, receives upwards of 30 million unique visitors each month, but as of next Tuesday, ... read more