Yelp announced a new feature called “Wordmap” that allows users to search cities by keyword so they can discover (or avoid) certain areas they live in or would like to visit. This heatmap works by extracting keyword density of Yelp reviews all over a city, and the patterns in the maps are pretty entertaining, at the very least.
Yelp, first, I want to thank you for allowing me to identify the hipster areas of cities I visit ahead of time. I can’t tell you how much trouble that’s going to save me. I checked the validity of the information against L.A.’s hipster mecca, and yep, it’s accurate:
You can also cross-reference the hipster area with the “PBR” search, just to verify where the largest concentration of hipsters will be at any given time in the neighborhood:
And here’s yet another area I can avoid, thanks to Yelp:
Yelp even caters to bacon lovers:
All in all, the new Yelp Wordmap is a really useful tool for identifying the areas of a city I want to stay away from, and some I’d like to see more of.
What do you think about Wordmap?
This article was originally published on http://searchenginewatch.com/sew/news/2279343/yelps-new-wordmap-helps-you-avoid-hipsters.
Only a few days or so into the 2017 season, here are 10 different ways that Major League Baseball teams were using social media around Opening Day last week, and what brands of all shapes and sizes can learn from these teams.
On March 23, ClickZ Intelligence held the webinar ‘The State of Social 2017’ in association with Tracx. As part of the presentation, a huge number of stats and facts were shared about social media. Here are 13 of our favorites.
Every year, the average business spends thousands of dollars on Facebook ads but has little or nothing to show for it. If this is true for your business, what can you do about it?
Twitter's own statistics say that videos are six times more likely to be retweeted than photos, and three times more likely than GIFs. But what is it that makes video on Twitter so effective?