Manson will oversee all aspects of the company’s marketing efforts. Manson joins AdOne from Young & Rubicam’s interactive marketing unit, Brand Dialogue, a division he founded six years ago and where he most recently served as senior vice president and director of North American operations.
While at Brand Dialogue, Manson assisted in the creation and branding development for companies such as Star Media and GeoCities.
“Bringing onboard someone of Anthony Manson’s stature from the marketing and advertising industry signals our commitment to very quickly building one of the leading Internet consumer brands,” said AdOne president and CEO Brendan Burns.
AdOne is backed by Advance Publications, Belo Corp., Donrey Media Group, The E.W. Scripps Company, The Hearst Corp., Journal Register Co., Lee Enterprises, Media General, MediaNews Group, Morris Communications and Pulitzer Inc.
Election 2016 is already like no presidential race before it, and one of the most striking aspects of this year’s race is the disparity ... read more
Can Snapchat make tech-enabled glasses cool? It’s going to try. Last week, it was revealed that the company behind the ascendant social app ... read more