Jack Aaronson

Jack Aaronson, CEO of The Aaronson Group and corporate lecturer, is a sought-after expert on enhanced user experiences, customer conversion, retention, and loyalty. If only a small percentage of people who arrive at your home page transact with your company (and even fewer return to transact again), Jack and his company can help. He also publishes a newsletter about multichannel marketing, personalization, user experience, and other related issues. He has keynoted most major marketing conferences around the world and regularly speaks at Shop.org and other major industry shows. You can learn more about Jack through his LinkedIn profile and follow him on Twitter: @JackAaronson.

Optimizing Your Site for the Holiday Season
Three easy tactics to draw in consumers and boost your holiday sales. Oct 30, 2009

Is Your B2B Site a Good Salesperson?
How to evaluate whether your business-to-business Web site understands your clients' needs. Start with your sales team. Oct 16, 2009

More Reasons Your Site Sucks
Have you fallen into one of these three traps? Fix them now, and you could see improvements in time for the all-important holiday season. Oct 2, 2009

Where Do You Publish Your Company News?
Are you still using newsletters? Don't ignore the immediacy and power of social networks for news distribution. Sep 18, 2009

Sweden and Finland Lead Text Messaging Market
The Swedes can buy candy, subway and train tickets, and even an apartment using a mobile device. Step it up, America! Sep 4, 2009

Mass Marketing Gets Personal for Smart Mobile Marketers
Old forms of advertising are learning new tricks. Is your company embracing these changes and making each customer contact more personal and worthwhile? Aug 21, 2009

Simple Rules For Social Networking
Follow these principles when championing your brand in social networks. Aug 7, 2009

Is Voice Control Coming Back?
Speech recognition technologies continue to show improvement. Are they ready for marketing use? Jul 24, 2009

Surprise and Delight High-Value Customers
Tips from the luxury brands to help you keep your best customers. Jul 10, 2009

In-Store Uses for Smartphones
Six ways retailers can leverage their customers' smartphones in the store. Jun 26, 2009

ClickZ News Headlines

EU Proposal Could Cripple Common Web Ad Practices - Nov 6, 2009

Ad:tech Panel Urges Deliberate Approach to Social Media - Nov 6, 2009

ComScore: E-Retail Sales Down, Holiday Ad Budgets Should Steady - Nov 6, 2009

Execs & Accounts: Adconion, Sapient, BlueKai - Nov 5, 2009

ClickZ Stats Headlines

Video Ad Views Typically Only Around 10 Seconds - Nov 6, 2009

Travel Ad Impressions Up Nearly 30% in September - Nov 3, 2009

Top 50 Internet Advertisers by Media Value, August 2009 - Oct 30, 2009

Top U.S. Parent Companies and Stickiest Brands, September 2009 - Oct 27, 2009

Top Jobs

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Senior Digital Planner
U.S. International Media Los Angeles, United States

Senior Search Analyst
U.S. International Media Los Angeles, United States New York, United States

Webmaster - Marketing
West Virginia School of Osteopathic Medicine Lewisburg, United States

Web Marketing Manager
Harvard Business Publishing Watertown, United States

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Jack Aaronson

Recent articles by Jack Aaronson

Optimizing Your Site for the Holiday Season Three easy tactics to draw in consumers and boost your holiday sales. Oct 30, 2009

Is Your B2B Site a Good Salesperson? How to evaluate whether your business-to-business Web site understands your clients' needs. Start with your sales team. Oct 16, 2009

More Reasons Your Site Sucks Have you fallen into one of these three traps? Fix them now, and you could see improvements in time for the all-important holiday season. Oct 2, 2009

Where Do You Publish Your Company News? Are you still using newsletters? Don't ignore the immediacy and power of social networks for news distribution. Sep 18, 2009

Sweden and Finland Lead Text Messaging Market The Swedes can buy candy, subway and train tickets, and even an apartment using a mobile device. Step it up, America! Sep 4, 2009

Mass Marketing Gets Personal for Smart Mobile Marketers Old forms of advertising are learning new tricks. Is your company embracing these changes and making each customer contact more personal and worthwhile? Aug 21, 2009

Simple Rules For Social Networking Follow these principles when championing your brand in social networks. Aug 7, 2009

Is Voice Control Coming Back? Speech recognition technologies continue to show improvement. Are they ready for marketing use? Jul 24, 2009

Surprise and Delight High-Value Customers Tips from the luxury brands to help you keep your best customers. Jul 10, 2009

In-Store Uses for Smartphones Six ways retailers can leverage their customers' smartphones in the store. Jun 26, 2009