Erik Dafforn
Erik Dafforn is the executive vice president of Intrapromote LLC, an SEO firm headquartered in Cleveland, Ohio. Erik manages SEO campaigns for clients ranging from tiny to enormous and edits Intrapromote's blog, SEO Speedwagon. Prior to joining Intrapromote in 1999, Erik worked as a freelance writer and editor. He also worked in-house as a development editor for Macmillan and IDG Books. Erik has a Bachelor's degree in English from Wabash College. Follow Erik and Intrapromote on Twitter.
Recent articles by Erik Dafforn
How Social Media Sites Should Use Internal SEO, Part 1
Social media sites would be even better at reputation management if they'd follow some basic SEO principles. First in a series.
May 27, 2009
Squeezing More SEM Information From Web Analytics
Get more out of your search engine marketing campaign by squeezing more out of your analytics package.
May 13, 2009
When SEM Needs to Back Off
Sometimes a search engine marketer's greatest skill is knowing when to back down.
Apr 29, 2009
Robots Exclusion Confusion, Part 2
How to use the wildcard character, avoid sending mixed signals to robots, and more. Second in a two-part series.
Mar 18, 2009
Robots Exclusion Confusion, Part 1
Clearing up misconceptions about the versatile robots.txt file. First in a two-part series.
Mar 4, 2009
Understanding the New Canonical Link Element
Google, Yahoo, and MSN/Live announce joint support for a new link element. Learn when, why, and how you should use it.
Feb 18, 2009
More articles by
Erik
Dafforn
...