Top 50 Advertisers by Media Value in May, 2007
Top 50 Internet Advertisers by Media Value, May 2007
Top 50 Internet Advertisers by Media Value, May 2007
The top Internet advertisers by media value. The data are provided by TNS Media Intelligence.
Top 50 Internet Advertisers by Media Value, May 2007 |
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Position | Advertiser | Media Value ($000) |
Sector |
1 | LendingTree | 23,182 | Fin |
2 | University of Phoenix Online | 17,119 | Edu |
3 | Classmates Online | 12,411 | Misc |
4 | Verizon Wireless | 11,970 | Tech |
5 | E-Trade Financial | 11,261 | Fin |
6 | LowerMyBills.com | 9,992 | Fin |
7 | Fidelity Brokerage Services: consumer services | 9,404 | Fin |
8 | Monster | 8,424 | Class |
9 | Scottrade: consumer services | 8,410 | Fin |
10 | eBay | 8,173 | Ret |
11 | TD Ameritrade | 8,061 | Fin |
12 | Privacy Matters 123 | 7,885 | Fin |
13 | Netflix | 7,436 | Ret |
14 | 1-800-Flowers.com | 7,123 | Ret |
15 | Countrywide Home Loans: consumer services | 5,493 | Fin |
16 | Verizon ISP | 5,162 | Tech |
17 | Sprint Wireless | 5,147 | Tech |
18 | ForexCaptial Markets LLC (FXCM.com) | 4,224 | Fin |
19 | Bank of America: consumer services | 3,937 | Fin |
20 | Capital One Services | 3,871 | Fin |
21 | Stubhub | 3,816 | Ret |
22 | E-Trade Financial: consumer services | 3,621 | Fin |
23 | Blockbuster.com | 3,512 | Ret |
24 | Buena Vista: Pirates of the Caribbean: At World’s End | 3,316 | M/E |
25 | VictoriasSecret.com | 3,223 | Ret |
26 | Charles Schwab: consumer services | 3,143 | Fin |
27 | T-Mobile Wireless | 3,087 | Tech |
28 | Vonage | 3,064 | Tech |
29 | Sleepys Mattress Store | 3,018 | Ret |
30 | BestBuy.com | 3,006 | Ret |
31 | Scottrade Elite | 2,996 | Fin |
32 | Ask.com | 2,968 | M/E |
33 | ClassesUSA | 2,935 | Edu |
34 | CircuitCity.com | 2,916 | Ret |
35 | Scottrade | 2,771 | Fin |
36 | Cingular Wireless | 2,760 | Ret |
37 | Quicken Loans: consumer services | 2,686 | Fin |
38 | Mercury Trucks: Mariner | 2,642 | Auto |
39 | Wachovia Bank | 2,550 | Fin |
40 | ConsumerInfo.com | 2,491 | Misc |
41 | Ford Trucks: Edge | 2,453 | Auto |
42 | Blackberry | 2,371 | Tech |
43 | Reunion.com | 2,363 | Class |
44 | McDonalds | 2,287 | Misc |
45 | University of Phoenix | 2,201 | Edu |
46 | Jameson Irish Whiskey | 2,176 | Misc |
47 | Chilis Grill and Bar | 2,046 | Misc |
48 | IAC Search & Media Zwinky | 2,030 | Tech |
49 | Forex.com Investment Services | 2,011 | Fin |
50 | Yellowpages.com | 1,994 | Class |
GRAND TOTAL | $261,134 | ||
Sectors: Auto – Automotive; Class – Classifieds; CPG – Consumer Package Goods; Date – Online Dating; Edu – Education; Fin – Financial Services; H/F – Health & Fitness; M/E – Media & Entertainment; Misc – Miscellaneous; Ret – Retail; Tech – Technology; T/H – Travel/Hospitality | |||
View: Top 50 Internet Advertisers in April 2007 |
Methodology: The chart represents the value of display advertising in both standard and nonstandard ad formats using CPM-based methodology. Media expenditure estimates don’t always take into account special considerations, including publisher discounts, barter agreements, co-sponsorship, affiliate relationships, and the like.