Demographics
Top 10 U.S. Local Markets online, September 2007
Local markets aren't created equally. Nielsen//NetRatings tracks the top 10 U.S. markets by time spent online and unique visitors for the month of September.
The data are part of the MegaView local set. Nielsen//NetRatings uses a random-digit-dial panel and metering technology to report audience measurement and advanced tracking.
| Top U.S. Local Markets by Unique Visitors, September 2007 | ||||||
|---|---|---|---|---|---|---|
| Local Market | Unique Visitors (000) | Page Views (000) | Reach (%) | Pages per Visitor | Time per Visitor (hh:mm:ss) | Sessions per Visitor |
| New York | 11,425 | 30,219,917 | 7.69 | 2,645 | 21:53:45 | 58 |
| Los Angeles | 7,824 | 23,887,179 | 5.27 | 3,053 | 22:45:33 | 59 |
| Chicago | 4,876 | 13,944,900 | 3.28 | 2,860 | 21:33:12 | 56 |
| Atlanta | 3,914 | 13,633,720 | 2.63 | 3,484 | 26:12:13 | 63 |
| Dallas-Ft. Worth | 3,839 | 11,690,602 | 2.58 | 3,045 | 22:39:44 | 60 |
| Philadelphia | 3,712 | 9,558,178 | 2.50 | 2,575 | 21:32:29 | 59 |
| Boston (Manchester) | 3,207 | 10,594,850 | 2.16 | 3,304 | 22:58:53 | 58 |
| San Francisco-Oak-San Jose | 3,178 | 9,817,065 | 2.14 | 3,089 | 22:23:00 | 58 |
| Washington, DC (Hagrstwn) | 3,138 | 8,699,986 | 2.11 | 2,772 | 22:30:12 | 55 |
| Houston | 2,906 | 8,949,976 | 1.96 | 3,079 | 22:52:36 | 63 |
| Source: Nielsen//NetRatings, 2007 | ||||||
| Top U.S. Local Markets by Time per Visitor, September 2007 | ||
|---|---|---|
| Local Market | Time per Visitor (hh:mm:ss) | Unique Visitors (000) |
| Phoenix (Prescott) | 30:51:29 | 2,333 |
| Charlotte | 28:49:04 | 1,224 |
| Louisville | 28:26:21 | 923 |
| Milwaukee | 27:51:05 | 933 |
| San Antonio | 26:52:34 | 983 |
| Orlando-Daytona Bch-Melbrn | 26:25:24 | 1,798 |
| Salt Lake City | 26:12:33 | 1,393 |
| Atlanta | 26:12:13 | 3,914 |
| Indianapolis | 26:08:50 | 1,441 |
| Portland, OR | 25:55:45 | 1,680 |
| Source: Nielsen//NetRatings, 2007 | ||
