Mary Bowling
Mary Bowling has been involved in all aspects of online marketing since 2003. She has a special interest in Web site usability and in search engine optimization, including optimizing all types of media for search engines. Mary has also developed specialized expertise in promoting brick-and-mortar businesses on the Internet through local search marketing. She is currently doing independent consulting and working with seOverflow and Maia Internet Consulting in Denver, CO, optimizing and marketing a wide variety of businesses and nonprofits online.
Her accomplishments include speaking at Search Marketing Expo and Search Engine Strategies conferences on a variety of topics, conducting trainings and webinars for Search Engine Strategies and Search Engine Workshops, authoring popular white papers on local search and SEO for WordPress Blogs and speaking at SEMpx' s Searchfest. She blogs at Optimized!
Recent articles by Mary Bowling
Google Place Pages Come to Local Search
See the changes, good and bad, to Google's new display format for Local Business Listings.
Nov 19, 2009
LinkedIn and Local Search 101
Five steps for local businesses to participate in this online professional network.
Oct 22, 2009
Twitter for Local Search
A look at tools and resources for local businesses to connect with people on Twitter who live or work nearby.
Oct 8, 2009
Social Media and Local Search 101
Local businesses can tap social media to help promote their goods and services online. Here's a primer.
Sep 24, 2009
Get Started in Local Search Without a Web Site
By taking advantage of these opportunities, which can be done as time and budget permit, you can build a decent presence across the Internet without a Web site.
Sep 10, 2009
Bing Local: A New Face in Local Search
While waiting for details about the Microsoft-Yahoo to emerge, don't wait to get your business listed on Microsoft's Bing Local.
Aug 27, 2009
Managing Multiple Listings on Google Maps
Google Maps is dropping duplicate local business listings as it cleans up results. How to ensure your best, correct listing survives.
Aug 13, 2009
Local Search = Where Are You? + What Do You Do? Part 1
Search engines want to know the same things about your business that searchers want to know. Here are some things to do to avoid wasting your search marketing investment.
Jul 16, 2009
Advertising and Local Search
What can you do to get people to shop at your business? Consider these approaches to stretch your range.
Jul 2, 2009
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