Stephanie Miller

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Stephanie Miller is a relentless customer advocate and a champion for amazing inbox experiences. An e-mail and social marketing expert, she helps B2B, publishing, and other marketers optimize response and revenue from their online channels. She speaks and writes regularly for the industry and is very active in several direct marketing and anti-spam organizations. She is VP of market development for Return Path, the global leader in e-mail deliverability and performance.

Recent articles by Stephanie Miller

Six Ways to Maintain Sender Reputation as the Inbox Evolves
The changing metrics of sender reputation will have a profound impact on e-mail and social marketing. Here are some tips for maintaining it. Feb 3, 2010

E-mail Marketing Trends You Cannot Ignore in 2010
A proliferation of devices and fatigue of the 'almost engaged' subscriber are two factors that will affect B2B marketers in the coming year. First in a two-part series. Jan 20, 2010

Four Ways E-mail Helps Power Search's Long Tail
Tips to synergize your digital content across channels, and a look at those powerful connection points. Jan 6, 2010

Authentication Matters in B2B E-Mail Marketing
Authenticate across your entire domain, and you will see immediate benefits. Dec 23, 2009

Digital Ad Revenue Takes the Form of Content
A look at transitioning to the "new math" of our time and how e-mail newsletters can help. Dec 9, 2009

The Cyber Monday Opportunity for B2B E-mail Marketing
Six tips for making strategic e-mail marketing work for your business during the holidays. Why should retailers have all the fun? Nov 25, 2009

Video in B2B E-mail: A Good Option if Done Well
See if your brand or campaign would benefit from video in e-mail. Nov 11, 2009

How to Empower Your E-mail Subscribers
Five ways to make a case for an e-mail preference center. Oct 28, 2009

Sing for Your Supper: An E-mail Inspiration
How are you nurturing prospects and customers via e-mail today? Oct 14, 2009

Win New E-Mail Subscribers and Reengage Existing Ones
Five tactics to grow your e-mail file without adding to your acquisition costs. Sep 30, 2009

More articles by Stephanie Miller ...