Marketing News & Expert Advice
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What Is Next for Digital Publishing?
Apr 13, 2012 - These digital publishing realities for the remainder of 2012 might just help a few of us keep focused as the changes in the world of digital publishing keep rolling in. Comments
How to Bring a Magazine to Life Online
Oct 28, 2011 - A quest to create a magazine onsite at an event to bring the excitement to the rest of the world. Comments
Secrets to Success in Your Business
Oct 14, 2011 - Lessons on where publishers should focus their minds to shape their businesses' future from an expert. Comments
One Piece of Content: 6 Starting Points
Sep 16, 2011 - What is the best way to share your content with the world in a manner that showcases how valuable and fantastic your content really is? Comments
Digital Publishing - A Virtual Snowstorm in the Making
Sep 2, 2011 - Four unique factors that need to be considered when creating a digital publishing strategy. Comments
Publishing for the Future – Fuzzier Than the Dice on a Rearview Mirror?
Aug 19, 2011 - How do you build a strategy for success in publishing for four different generations that will be booming 10 years from now? Comments
Publishers Alert: 2 Digital Branding Secrets Exposed
Aug 5, 2011 - Ensure your success when migrating to a digital strategy. Comments
A Tale of Three Platforms
Jul 8, 2011 - Three key types of optimizations and realizations to create marketing programs that cater to the experience from which the content is being digested. Comments
When Is a Magazine Not a Magazine?
Jun 24, 2011 - Aren't we better off looking at ways to capitalize on the benefits a digital magazine can offer, rather than reinvent them? Comments
The $10 Million Dollar Question
Jun 10, 2011 - Ten things publishing experts would spend $10 million on to start a digital-only magazine. Comments
3 Digital Publishing Secrets
May 27, 2011 - And five questions you should be aware of and able to comment on as your digital publishing efforts grow. Comments
Digital Publishing Tricks That Drive Success
Mar 30, 2012 - Five tips that will keep you ahead of the game when navigating the ever-changing publishing landscape. Comments
The New World of Analytics: What You Need to Know Now
Mar 16, 2012 - Five ways to define rules and guidelines for building analytics that drive us forward. Comments
Do Analytics Matter Anymore in Mobile?
Mar 2, 2012 - Have marketers fallen prey to the "household" effect? Comments
Digital Natives Explore Career Options
Feb 17, 2012 - Thirteen girls, one interview, and four rules you need to know to succeed. Comments
Stepping Backward Moves You Forward in Digital Publishing and Mobile Apps
Feb 3, 2012 - Create an innovative user experience that leverages content from archives of a strong brand or legacy. Comments
Are You Wasting the Money You're Spending on Advertising Your App?
Jan 20, 2012 - Effective app advertising requires three key areas of focus: brand, buzz, and balanced opportunity. Comments
2011 - The Year Digital Publishing Exploded (Infographic)
Jan 6, 2012 - A look at the industry hot spots and the most widely read digital articles of the past year. Comments
Want Digital Content Domination?
Dec 23, 2011 - Here are the 10 things you need to know to accelerate your innovation. Comments
2012: The Year of Big KISSes and Lots of HUGS
Dec 9, 2011 - If you remember to "keep it simple stupid" and "have underlying grassroots sentiment" you will drive revenues and readers like you have never seen before. Comments
Infographics: The CliffsNotes of the Internet?
Nov 11, 2011 - Have infographics become the publisher's best friend? Comments
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