Marketing News & Expert Advice
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Baidu Revenues Leap 78 Percent in Q2
Jul 26, 2011 - Chinese search leader sees dramatic ad growth. Comments
Mobile Targeting Firm Ringleader Digital Vanishes
Jul 8, 2011 -
Company may have ceased operations.
Comments
Digital to Attract 17 Percent of Global Ad Spend in 2011
Jul 8, 2011 - Global digital ad investment will reach $100 billion by 2012, GroupM predicts. Comments
DAA Behavioral Icon Risks Irrelevance
Jul 7, 2011 -
Icon is appearing in non-behaviorally targeted ads.
Comments
GroupM: Digital's 2011 Ad Spend Share Larger than Predicted
Jul 6, 2011 - Online expected to attract 17 percent of global ad spend this year. Comments
Shazam Connects TV and Mobile for Brands
Jul 6, 2011 - Firm sees interest from advertisers with interactive TV offering. Comments
Top U.S. Online Ad Providers, May 2011
Jul 5, 2011 - Google's network tops this list of the largest online ad sellers, ranked by reach. Comments
Germany Leads European Online Video Viewing
Jul 1, 2011 - Beats other major EU markets in terms of audience scale and volume of content consumed. Comments
The Week in Ads: Cheetos, Ray Ban, Klondike [Gallery]
Jul 1, 2011 - A look at some creative display ads from around the web this week. Comments
MySpace + Specific Media: Higher Stakes for 'Enhanced' Ad Nets
Jul 1, 2011 - More ad networks are buying or creating media. Comments
Google Rolls out +1 Buttons in Ads
Jun 29, 2011 - Hopes tool will boost quality of AdWords traffic. Comments
AOL Sales Chief Levick out After Management Shuffle
Jul 25, 2011 -
Firm re-jigs management to promote ad sales growth.
Comments
Yahoo's Sales Staff Exodus Hits Display Ad Business
Jul 19, 2011 -
Yahoo blamed a dip in revenues and display on sales staff upheaval and inexperience.
Comments
U.S. Online Video Views Reach Record High in June
Jul 19, 2011 - Users' hunger for video content continues to grow. Comments
Firm Powering Facebook Credits Launches Ad Business
Jul 19, 2011 -
Live Gamer acquires BrandPort and gamerDNA Media to kick start new unit.
Comments
Smartphone Web Ads Still a Priority for Mobile Marketers
Jul 18, 2011 -
Ad buyers are less concerned with rich media ads and tablet devices.
Comments
Microsoft's Search Share Creeps Up in June
Jul 15, 2011 - Market leader Google's share remains unchanged. Comments
Apple Struggles to Gain Traction with iAd
Jul 14, 2011 - Company further lowers minimum spend to attract more advertisers. Comments
Almondnet Spins Off Data Company
Jul 13, 2011 - Datonics will sell behavioral data to DSPs and networks. Comments
Facebook CPCs Rose 22 Percent in Q2
Jul 12, 2011 -
Ad prices on the social network continue to rise.
Comments
Facebook's Like Button: Data Goldmine
Jul 11, 2011 -
Plug-ins tie users' browsing behavior to their profiles.
Comments
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