Mike Grehan

Reflecting on the Success of ClickZ Live New York and a Fond Farewell to Mike Grehan

Apr 15, 2014 - Following the success of the first ever ClickZ Live New York, we bid a fond farewell to Mike Grehan, group publishing director. Comments

IBM Buys Silverpop to Boost Personalized Marketing Capabilities

large-ibm-logo Apr 10, 2014 - IBM is buying Silverpop, an Atlanta-based marketing automation company, for a reported $250 to $300 million. Comments

Facebook Tests Privacy Settings With Zuckersaurus

Facebook Apr 8, 2014 - Facebook has introduced a blue cartoon dinosaur that alerts you of your privacy settings before you share a post. Comments

#CZLNY VIDEO: Lessons and Transformation to a Better Online Reputation

beal-andy Apr 4, 2014 - Andy Beal, author of "Repped," gives a few tips on how to manage, monitor, and repair your online reputation. Comments

#CZLNY VIDEO: Randi Zuckerberg: New Media Trends, Opportunities, and Challenges

randizuckerberg Apr 3, 2014 - Technology has created an abundance of opportunities but it has also created lots of challenges, says Randi Zuckerberg at the inaugural ClickZ Live New York. Comments

Privacy is Dead, So What Do We Do Next? An Interview With JWT

computer-police-privacy-cartoon Mar 21, 2014 - In an era when living publicly is becoming the default, is privacy a dying phenomenon? If so, how can consumers control the digital information that is connected to them? Comments

Storyscaping is the New Digital Storytelling, Says SapientNitro

storybooks Mar 20, 2014 - Storyscaping is a new-age approach to digital marketing, according to SapientNitro’s Gaston Legorburu and Darren McColl. Watch video to understand what it is, as well as how it has influenced advertising campaigns. Comments

Unraveling Big Data With Majestic SEO's Dixon Jones Ahead of ClickZ Live NY

dixon-jones-majesticseo Mar 19, 2014 - How can marketers make sense of the glut of insight they have at their fingertips? We ask Dixon Jones of Majestic SEO, which provides billions of bits of competitive and link data to search marketers and digital PR professionals around the world. Comments

SXSW 2014: Interview with Pandora – Are Connected Cars the New Wearables?

pandora2014 Mar 19, 2014 - ClickZ spoke with Heidi Browning, senior vice president at Pandora who gives her view on the relationship between connected cars and wearables. She also discusses the opportunities for marketers in the “connected” space, as well as the future of advertising... Comments

SXSW 2014: Omnicom Digital’s CEO Talks Instagram Partnership

sxsw-l Mar 14, 2014 - Omnicom Digital's chief executive Jonathan Nelson discusses the recent deal with Instagram. He reveals why the partnership has happened, as well as how it will work. Comments

SXSW 2014: George Takei’s Take on Social Media and YouTube

george-takei Mar 13, 2014 - ClickZ sat down with George Takei at SXSW. He shared his thoughts on the importance of social media in driving engagement with fans and why he chose YouTube to launch his Web series, "Takei's Take." Comments

SXSW 2014: Oreo’s 3-D Printed Cookies Let Consumers #eatthetweet [Demo]

oreo-trendingvending Mar 10, 2014 - Dubbed the "Trending Vending Lounge," Oreo’s vending machines print out customized cookies based on trending Twitter conversations, using the hashtag #eatthetweet. Comments

SXSW 2014: Monetization Opportunities in a Sharing Economy

kurtabrahamson Mar 9, 2014 - ClickZ spoke to Kurt Abrahamson, chief executive of ShareThis, to discuss the new "sharing currency" and the implications that this has for brands and marketers. Comments

SXSW 2014: Hottest Topics to Include Wearables, Data, and More Wearables

sxsw-banner Mar 6, 2014 - ClickZ asks a number of industry leaders what they expect the biggest topics of conversation at this year's South By Southwest will be. Unsurprisingly, wearables is a popular theme. Comments

Facebook’s $19 Bn for WhatsApp: Crazy or Genius?

whatsapp Feb 21, 2014 - Was the whopping $19 billion acquisition of WhatsApp a totally crazy move on Facebook’s part? Or was it genius? Comments

Facebook Acquires WhatsApp in $19 Billion Deal

whatsapp Feb 19, 2014 - Facebook will acquire smartphone-messaging app WhatsApp for a $19 billion cash-and-stock deal. The move pushes the social network further into the fast-growing mobile messaging market. Comments

Flappy Bird Stops Flapping Despite $50K Per Day Ad Rev. - Or Does It?

flappy-bird2 Feb 11, 2014 - Flappy Bird, has flown the coop. The highly popular game has disappeared from the app stores despite it generating considerable numbers in ad revenue. Comments

Leading Question: How Will the Internet of Things Change Digital Marketing as We Know It?

Internet of Things Feb 6, 2014 - How will the Internet of Things impact digital marketers over the forthcoming year and where will we see the biggest changes? ClickZ asked a number of agency leaders their thoughts. Comments

Guardian Strengthens Revenue With Launch of Private Video Ad Marketplace

The Guardian Jan 14, 2014 - UK- based Guardian News & Media (GNM) has signed a deal with AOL Networks’ video ad platform, Adap.tv, to provide a private video ad marketplace for the publisher. The company will sell video ad inventory programmatically to select trading desks and... Comments

CES 2014: Yahoo Reveals Aviate Acquisition, News Digest App & New Ad Product Suite

marissa-mayer-speaking Jan 8, 2014 - Yahoo CEO, Marissa Mayer, reaffirms the company's focus on mobile with an acquisition announcement and the launch of a new app. She also reveals the introduction of a new ad product suite. Comments

No.8 Most Read Article of 2013: Cannes 2013 Video: MMA & Mondelez - Every Moment Is Mobile

mma-mondelez Dec 27, 2013 - The Mobile Marketing Association's (MMA) Greg Stuart and Mondelez International's Bonin Bough talk to ClickZ about the new positioning announced at Cannes Lions. Comments

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