Social media

10 Social & Digital Media Predictions for 2014

Jan 10, 2014 - It just wouldn't be January without making some predictions about what the coming year will bring in digital marketing and social media. Comments

6 Must-Haves for Your Next Mobile Push Notification Partner

nbamdellapenna Nov 11, 2013 - Apps and push messaging will play an increasingly important role in mobile marketing. Use these six criteria as a core part of your evaluation process when choosing a push notification partner. Comments

New Technologies to Help Juice Your Holiday Sales

dubai-shopping-centre Oct 9, 2013 - Time is running out, but the opportunities are great for tech savvy retailers looking to innovate and experiment this holiday season. Comments

5 Ways Mobile Marketing Can Help Retailers This Holiday Season

passbook-offers Aug 29, 2013 - If the 2013 holiday season is a continuation of last year's trends, shoppers will be more likely than ever to turn to their mobile devices to view offers, comparison shop in-store, and purchase goods and services. Comments

Primetime All the Time

google-ipsos-sterling Jul 18, 2013 - How data, device, and detection will revolutionize your community. Comments

5 Tips to Building a Better Customer Experience and Community

customers Jun 20, 2013 - The top five things marketers can do to create a sophisticated customer initiative within their organizations that will have customers raving and the competition scathing. Comments

10 Ways to Turn Your App Into a Power Community Using Push

iphone-flight-status May 23, 2013 - Developing a smart mobile app that consumers like is one thing; getting them to engage regularly with it is another. Comments

You Are What You Like

facebook-like Apr 25, 2013 - Social data yields important audience insights. Comments

Spring Cleanup: Bad Data, Not Big Data, Needs Your Attention

spring-cleaning Mar 28, 2013 - This spring be sure to conduct a data collection audit, address dirty or neglected data, focus on preferences and privacy management, break down data silos, and invest in interaction management. Comments

Mobile Marketing Madness

mobile-measurement Feb 28, 2013 - Three ways to prepare and flourish in a mobile world. Comments

6 Super Bowl Marketing Lessons

pepsi-super-bowl Feb 14, 2013 - Leveraging creativity and the real-time web to break through the clutter and involve the consumer to form a lasting connection is what we all are constantly striving toward. Comments

10 Digital Marketing Predictions for 2013

future-predictions Jan 3, 2013 - Three of the channels we will see the most change for relationship marketing in the coming year are social, mobile, and display. Comments

10 Relationship-First Mobile Marketing Best Practices

textingsms Dec 6, 2012 - How do you build a relationship and community around SMS? Comments

What Measurement Tools Are Best for Your Brand

community-influence-pyramid Nov 16, 2012 - A Community Influence Pyramid that will help you select the tool that's best for your particular situation. Comments

3 Tactics to Help Drive Marketing Success From Your Community This Holiday

holiday-season Oct 19, 2012 - How these changes can help you acquire more customers, amplify your promotional efforts, and increase conversion. Comments

Facebook Hits the Display Retargeting Reset Button

facebook-homepage Sep 14, 2012 - How the ability to use a brand's existing permission data (email/phone) to retarget users across Facebook's network will impact marketers, and what you should do to leverage relationship retargeting. Comments

6 Ways to Get Social Data Working for Your Brand

social-data-1 Aug 16, 2012 - How you can make big data actionable and scalable via targeted email communications and social posts. Comments

The 7 Habits of Highly Successful Community Managers

Jul 19, 2012 - What separates the superstars from the duds in community management? Comments

How Mobile Madness Is Redefining Marketing and Community Engagement

Jun 21, 2012 - Five things every brand should be doing now to remain relevant in the mobile era. Comments

Ratings and Reviews - A Foundation for Magical Community Marketing

May 25, 2012 - What's the magic formula for defining your consumers' experience with your brands? Comments

3 Social Community Strategies to Drive Innovation, Engagement, and Sales

Apr 19, 2012 - Have you nurtured an active community of brand advocates? Here's what's next. Comments

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