Nov 4, 2011 - What is a tablet and how can you get your mobile marketing customers to take notice? Comments
Oct 7, 2011 - Are your SMS offers and push notifications compelling and are the timing and frequency right? Comments
Sep 9, 2011 - Developing a coherent and cohesive customer experience is a herculean task. Need it be this way? Comments
Jul 22, 2011 - If we take advantage of the unique characteristics of QR codes, perhaps we can save them from becoming extinct. Comments
Jul 15, 2011 - Eight advantages of push notifications and why they are a must-consider for mobile marketers. Comments
May 20, 2011 - If you are going to test check-ins, test it with the market leader. Comments
Apr 22, 2011 - In the end, customers want three things: entertainment, information, or a good deal. Comments
Mar 25, 2011 - Some basics of mobile marketing and how they can help you become an industry expert. Comments
Mar 4, 2011 - A look at some lessons from mobile marketing's past so we aren't doomed to repeat them. Comments
Feb 25, 2011 - SMS campaigns should be a way to provide high-value opportunities for customers on the go…not used to collect customer data. Comments
Jan 28, 2011 - Your CEO is busy person, and so is your customer. Here are three reasons why you must approach them the same way. Comments
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.