Adventures in Email Marketing: I'm Writing to Say I'm Sorry

Aug 23, 2011 - Four tips to have at the ready when good email programs go bad. Comments

Lifecycle Email Marketing Lessons: FootSmart

Aug 9, 2011 - By inserting relevant offers into operation emails, a retailer generated $750,000 annually. Last of a three-part series. Comments

Lifecycle Email Marketing Lessons: Travelocity and GamersFirst

Jul 26, 2011 - Two examples of how lifecycle marketing can be applied to non-retail businesses. Comments

Lifecycle Email Marketing Lessons From Zappos

Jul 12, 2011 - Empower customers to receive relevant email messages based on activities that they perform on your site. Comments

The Evolution of Email Marketing and Social CRM

Jun 28, 2011 - Successful email marketing is powered by customer data, and you can't afford to ignore the customer insight that social media can provide. Comments

Socialized Email Marketing Goes Mainstream

Jun 14, 2011 - A look at the power of word-of-mouth acquisition. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

US Consumer Device Preference Report

US Consumer Device Preference Report
Traditionally desktops have shown to convert better than mobile devices however, 2015 might be a tipping point for mobile conversions! Download this report to find why mobile users are more important then ever.

E-Commerce Customer Lifecycle

E-Commerce Customer Lifecycle
Have you ever wondered what factors influence online spending or why shoppers abandon their cart? This data-rich infogram offers actionable insight into creating a more seamless online shopping experience across the multiple devices consumers are using.

WEBINARS

Jobs

  • Sr. Marketing Specialist, PPC
    Sr. Marketing Specialist, PPC (Charter Communications) - StamfordSr. Marketing Specialist, PPC– Digital Marketing Charter Communications...
  • Online Marketing Analyst
    Online Marketing Analyst (FULLBEAUTY Brands ) - New YorkINTRODUCTION: Are you interested in a unique career opportunity where you can represent...
  • Copy Editor
    Copy Editor (ClickZ / Search Engine Watch) - New YorkROLE OVERVIEW The role of the copy editor for ClickZ has many demands. Ultimately, the copy...