Marketing News & Expert Advice
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5 Tips to Empower Your Email Marketing
Oct 19, 2012 - Driving maximum engagement with your consumers with compelling subject lines and eye-catching design. Comments
Klever Facebook Strategies
May 31, 2012 - How one company took to Facebook to promote its music festival and the lessons it learned along the way. Comments
Understanding the Psychology of 'Likeonomics'
May 17, 2012 - Do you know why someone should sign up for your social media program? Comments
5 Proven Ways to Improve Email Marketing With Social Media
May 3, 2012 - Social media can offer the antidote to waning consumer engagement with email. Comments
Project Disengage: What Not to Do With Social Media
Apr 19, 2012 - Don't let your social media efforts spiral out of control; make sure your approach is focused and engaged. Comments
Social Media Success: What We Can Learn From Backyard Birding
Apr 5, 2012 - There's no point spending time setting up your social presence if you don't bother to customize your social pages to meet the needs of your consumers. Comments
Creating Interactive Conversations With Consumers
Mar 22, 2012 - Seven principles for using digital channels to drive engagement. Comments
Simple Tips to Manipulate EdgeRank
Mar 8, 2012 - Are you interacting with your Facebook audience? Comments
What 120 Billion Facebook Impressions Can Tell Us
Feb 23, 2012 - Successful brands need to focus on increasing interaction effectiveness with their consumer base. Comments
10 Elements of a Compelling Story
Feb 9, 2012 - Keep your consumers engaged by telling a compelling story so you can build and thrive on engagement. Comments
3 Key Social Mantras for 2012
Jan 12, 2012 - How to make social integration, social measurement, and social CRM work for your brand. Comments
Advanced Digital Marketing: Do This, Not That!
Oct 18, 2012 -
Need a big list? Want to ask for preferences or build a community? How do you measure ROI? Look no further.
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7 Ideas to Improve Your Cause Marketing
Oct 4, 2012 -
How to make sure your cause marketing is having an impact.
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Conduct an Ethnography if You Want to Know Your Consumers
Sep 20, 2012 - To build a relationship with your consumers you must focus on staying in touch, listening to their needs, and serving them the best you can. Comments
9 Trends Defining Consumer Engagement
Sep 7, 2012 - Here’s a look at the latest key trends shaping our marketing future and defining consumer engagement in the areas of gamification, mobile, social media, email, and beyond. Comments
What to Do With Fakebook?
Aug 23, 2012 -
How to keep things real on your brand's Facebook page.
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The Importance of Being Earnest
Aug 9, 2012 - The web makes things convenient. Brands need to be aware, careful, and respect this transparency. Comments
Upping Your Social Media Following via Email
Jul 26, 2012 - Five tips on getting consumers to follow your brand on social media channels. Comments
Provide Personalized Service to Create Effective Engagement
Jul 12, 2012 - The more you can personalize and have a relevant conversation, the better your chances to engage and create brand ambassadors. Comments
Traveling With Mobile and Social
Jun 28, 2012 - An accident away from home highlights how our mobile devices keep us connected and informed. Comments
11 Deadly Social Media Sins
Jun 14, 2012 - Engaging with your consumers is great, but sometimes it can be taken too far or in the wrong direction. Comments
MOST READ
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- Warning: Ignore These 3 Core Geo-Targeting Aspects at Your Own Risk
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October 8, 2013
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Sitecore
October 02, 2013 -
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Adapt marketing for multiple devices
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September 23, 2013
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