Agency Spotlight

The digital agency space is evolving and growing everyday. As new agency practices emerge and traditional agencies boost their digital know-how, ClickZ is watching for trends, acquisitions, executive moves, and more.


WPP Gobbles Fortune Cookie for Eastern Europe Expansion

Aug 2, 2012 - London-based shop with Poland presence will be part of Possible Worldwide. Comments

Google's Wildfire Buy Could Enhance Social Data Capabilities

wildfire Jul 31, 2012 - Google purchased Facebook-centric social campaign management firm Wildfire. Comments

Digitas Hires for New York and Atlanta

Jul 27, 2012 - Elisa Steele moves to Skype, SapientNitro hires. Comments

AOL, Arnold Worldwide, USA Today Hire

Jul 23, 2012 - Marketing news roundup: PulsePoint, Nearby Now Comments

Google Reports Mobile Ad Growth

google-shopping-tents Jul 19, 2012 - Firm said revenues rose 21 percent in Q2. Comments

Wunderman's Shulman to Replace CEO Scarfi at Organic

david-shulman-image Jul 18, 2012 - Shulman has held stints at Wunderman, Digitas, and Ford. Comments

Q&A: Jordan Schlachter Connects Brands to Sports Passion

jordan-schlachter-image Jul 17, 2012 - Schlachter joined promotion agency The Marketing Arm, adding serious sports industry experience. Comments

Agency News: GroupM, Next Digital, Aegis

org-chart Feb 15, 2012 - GroupM launches MJoule, Next Digital acquires FutureLab, Aegis buys Upper Storey, and other agency news. Comments

JWT Poaches CP+B's Jeff Benjamin, Goodby's Mike Geiger

geiger-benjamin-title2 Jan 11, 2012 - Both are heavy hitters in digital creative. Comments

Execs & Accounts: Wunderman Wins Levi's Digital Duties; Apple Names New iAd Chief

Jan 4, 2012 - Wunderman becomes Levi's first global digital agency; Todd Teresi will helm Apple's pricey mobile ad network. Comments

Possible Worldwide Names Managing Director, Greater China

eric-wong Dec 15, 2011 - WPP Digital agency recruits Eric Wong from TBWA Group's Integer\China. Comments

Rocker Patti Smith on Advertising

patti-smith-press-conf Jun 28, 2011 - Smith talked ad clutter and digital technology as Cannes ad festival wrapped up. Comments

What Digital Integration Means at Cannes

mdc-seminar-jeff-benjamin Jun 24, 2011 - Function and dysfunction in agency-client relations. Comments

Google Comes Out at Cannes

schmidt-cannes Jun 23, 2011 - Ad industry heaps Lions on Google and its Creative Lab. Comments

Facebook Rolls the Carpet for Agency Friends

facebook-seminar-carolyn-everson-3 Jun 22, 2011 - An agency-designed ad format, a "client council," and other gestures. Comments

Old Spice, Pay With a Tweet, Arcade Fire Win Cyber Lions at Cannes

clickz-cannes-goldenlionface-336x300 Jun 22, 2011 - Grand Prix winners reflect rising diversity of digital campaigns. Comments

Cannes Video: A Chat With Facebook's Carolyn Everson

facebook-everson Jun 22, 2011 - Here's what Facebook's top marketer plans to say during her big appearance at Cannes Lions. Comments

'Jay-Z/Bing' Wins Grand Prix for Droga5

jayz-2 Jun 21, 2011 - Lion goes to an out-of-home concept with digital at its core. Comments

Romanian Chocolatier Uses Reverse Psychology, Wins 2 Cannes Grand Prix

rom Jun 21, 2011 - Elaborate hoax triggered a powerful patriotic backlash. Comments

Xbox Kinect Brings Gesture and Voice to TV Ads

xbox-kinect-ads Jun 21, 2011 - At Cannes, Microsoft shows off its efforts to make interactive TV spots a reality. Comments

AOL Adds 'Devil' Partners FoxNews and Others

aol-tim-arianna Jun 21, 2011 - In Cannes, Huffington and Armstrong talk up mission to "humanize" web. Comments

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