Agency Spotlight

The digital agency space is evolving and growing everyday. As new agency practices emerge and traditional agencies boost their digital know-how, ClickZ is watching for trends, acquisitions, executive moves, and more.

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Romanian Chocolatier Uses Reverse Psychology, Wins 2 Cannes Grand Prix

Jun 21, 2011 - Elaborate hoax triggered a powerful patriotic backlash. Comments

Xbox Kinect Brings Gesture and Voice to TV Ads

xbox-kinect-ads Jun 21, 2011 - At Cannes, Microsoft shows off its efforts to make interactive TV spots a reality. Comments

AOL Adds 'Devil' Partners FoxNews and Others

aol-tim-arianna Jun 21, 2011 - In Cannes, Huffington and Armstrong talk up mission to "humanize" web. Comments

Scene in Cannes: Reenact a Famous Viral Ad [Video]

Jun 20, 2011 - Popular ads get personal with green screen reenactments, courtesy of YouTube. Comments

Harsh Words for Digital at Cannes Lions

ali-ali Jun 20, 2011 - Elephant Cairo creative director calls for a return to "fun." Comments

Lego Takes Crowdsourcing up a Notch

lego-shinkai Jun 20, 2011 - At Cannes, co-creating products with consumers has become more than a smattering of buzzwords. Comments

Cannes Countdown: What Not to Miss This Year

p6218429 Jun 17, 2011 - A guide to interactive content at Cannes Lions, whether you'll be in France or not. Comments

Ikea's Digital Work: Often Oddball, Always Clever

ikea-cannes May 17, 2011 - Swedish interiors brand to be named Advertiser of the Year at Cannes Lions next month. Comments

Cannes Lions Evolves: New 'Effectiveness' Category Resonates

cannes-lions-orange May 10, 2011 - Agencies respond as festival prepares to honor impact of creative work. Comments

Babs Rangaiah Talks About Unilever's New Priorities [Video]

Jun 25, 2010 - Top strategist elaborates on Unilever's plan to double its digital spend this year. Comments

A Face-Reading Vending Machine and Other Photos From Cannes

Jun 25, 2010 - Ad creatives get inspired and inebriated in the South of France. Comments

Unilever CMO Weed: We'll Double Digital Budgets This Year

Jun 25, 2010 - In some countries, shift could mean interactive channels will command 25 to 30 percent of overall budgets. Comments

At Cannes Lions, Talk Is of Real-Time

Jun 25, 2010 - Real-time marketing and the blurring of lines between digital and physical life are big festival themes. Comments

Video: R/GA's Chloe Gottlieb Talks About the Cannes #Cyberjury Hashtag

Jun 24, 2010 - 2010 is the first year Cannes Lions management has granted permission for Cannes juries to tweet. Comments

Video Interview: CMO Elisa Steele at Yahoo's 'Brand Castle' Party in Cannes

Jun 24, 2010 - Steele talks about Yahoo's sandy tribute to clients and her Cannes Lions session with Ben Stiller and Jeff Goodby. Comments

Nike Chalkbot, VW 'Fun Theory' Win Cyber Grand Prix Lions

Jun 23, 2010 - Cannes winners Wieden + Kennedy and DDB Stockholm used technology to mutate the physical world. Comments

Zuckerberg: Facebook Will Add Creativity to Ad Platform

Jun 23, 2010 - Cannes Lions festival's "Media Person of the Year" said he wants marketing tools to be as robust as developer platform. Comments

A Twitter Tattoo and More: Images From Cannes Lions 2010

Jun 23, 2010 - ClickZ's photos from the festival's first days reflect the more prominent role of interactive in the creative ecosystem. Comments

Chevy Volt Is First Brand to Leverage Microsoft Kinect [Video]

Jun 22, 2010 - Campaign will insert the Volt electric car into "Kinect Joy Ride," one of the first titles designed for Microsoft's new game play interface. Comments

TED@Cannes Speakers Describe Social Changes Wrought by Tech

Jun 22, 2010 - TED brings its specialized conference format to a global ad industry audience. Comments

MediaVest's Amanda Richman: Cannes About Thinking Globally [Video]

Jun 21, 2010 - While motifs come and go, what remains constant at Cannes is the exchange of ideas across borders. Comments

 

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