Marketers for consumer packaged goods (CPG) brands are using diverse strategies to win over customers. Online coupons, social ads, and blogger outreach are among the techniques that are being employed in CPG marketing. Learn from ClickZ's news journalists and expert columnists about trends, case studies, and more.
Oct 6, 2010 - Promoted video placements lead viewers to a slew of mocking comments left by YouTube users. Comments
Sep 15, 2010 - Users are invited to submit ad creations and vote for favorites. Comments
Sep 8, 2010 - Says the campaign benefits both its brand and local communities, and plans global roll-out in 2011. Comments
Singapore, 5-6 March
Bangkok, 17-18 March
Hong Kong, April 2015
A Buyer's Guide to Affiliate Management Software
Manage your performance marketing with the right solution. Choose a platform that will mutually empower advertisers and media partners!
Google My Business Listings Demystified
To help brands control how they appear online, Google has developed a new offering: Google My Business Locations. This whitepaper helps marketers understand how to use this powerful new tool.
March 3, 2015
1:00pm ET/10:00am PT