7 rules a Fintech must follow to succeed with its marketing strategy

Strategies 7 rules a Fintech must follow to succeed with its marketing strategy

4y Laura de Castro Braulio

7 rules a Fintech must follow to succeed with its ...

Laura de Castro Braulio, Head of Marketing at 2gether, provides helpful tips for rising Fintech companies to consider when strategizing a marketing pl...

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Finance platform Kabbage acquires SMB data provider Radius Intelligence

Financial Services Finance platform Kabbage acquires SMB data provider Radius Intelligence

5y Barry Levine

Finance platform Kabbage acquires SMB data provide...

By acquiring Radius, automated lending platform Kabbage hopes to "dramatically expand [its] product set and service platform," says CEO Rob Frohwein. ...

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How financial services CMOs should approach regulation

How financial services CMOs should approach regulation

6y Al Roberts

How financial services CMOs should approach regula...

Following the global financial crisis of 2008, which many blamed on rampant greed and fraud in the financial services sector, regulators around the wo...

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How are traditional banks competing for customers in a digitally disrupted industry?

How are traditional banks competing for customers in a digitally disrupted industry?

6y Al Roberts

How are traditional banks competing for customers ...

Big banks might have been too big to fail, but they're not too big to be disrupted. Fueled by a fintech revolution in every corner of the financial se...

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Why banks are becoming customer-centric organizations

Why banks are becoming customer-centric organizations

6y Al Roberts

Why banks are becoming customer-centric organizati...

Increasingly, banks are discovering that they have no choice but to become customer-centric organizations instead of product-centric organizations if ...

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How challenger banks are revolutionizing the banking customer experience

How challenger banks are revolutionizing the banking customer experience

7y Al Roberts

How challenger banks are revolutionizing the banki...

Few industries have proven immune to digital disruption. Even the banking industry is finding itself under siege from startups which, while nowhere ne...

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What do the jobs of the future look like in an AI world?

What do the jobs of the future look like in an AI world?

8y Sophie Loras

What do the jobs of the future look like in an AI ...

In the 'future' will your job be secure? For those in the insurance, healthcare, legal and a range of other sectors, it probably isn't, says Edelman D...

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Why the wealth management sector is ripe for disruption

Why the wealth management sector is ripe for disruption

8y Sophie Loras

Why the wealth management sector is ripe for disru...

Email is one of the few (and sometimes only) digital assets wealth management businesses are offering their high net worth clients, leaving the indust...

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Digital transformation: Are you asking the right questions?

Digital transformation: Are you asking the right questions?

8y Matt Owen

Digital transformation: Are you asking the right q...

Twitter turned ten this week. This post isn’t about Twitter, but it made me realise how long I’d been working in the social media field (It’ll be nine...

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90 Percent of Goldman Sachs' Marketing Is Digital

90 Percent of Goldman Sachs' Marketing Is Digital

9y Yuyu Chen

90 Percent of Goldman Sachs' Marketing Is Digital

Amanda Rubin, managing director and global co-head of brand and content strategy at Goldman Sachs, says the company has been active in the world of di...

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HSBC Leads Hong Kong Bankvertising Sector With Animated Video Campaign

HSBC Leads Hong Kong Bankvertising Sector With Animated Video Campaign

9y Sophie Loras

HSBC Leads Hong Kong Bankvertising Sector With Ani...

HSBC has taken a leap into mobile and video content with an interactive video offering. Read More...

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Is Card-Linked Marketing the New Hidden Jewel?

Is Card-Linked Marketing the New Hidden Jewel?

10y Yuyu Chen

Is Card-Linked Marketing the New Hidden Jewel?

Although card-linked marketing has proved to be an efficient strategy, it is underutilized by chief marketing officers, says a study from Bank of Amer...

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Financial Institutions Face Analytics Challenges

Financial Institutions Face Analytics Challenges

10y Susan Kuchinskas

Financial Institutions Face Analytics Challenges

Although financial institutions want to improve their analytics strategies, they have a number of challenges that make it more difficult compared to o...

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Facebook Prepping e-Money Transfer Service in Europe

Facebook Prepping e-Money Transfer Service in Europe

10y Yuyu Chen

Facebook Prepping e-Money Transfer Service in Euro...

Facebook is reportedly planning an e-money service in Europe, which would allow users to make transactions directly through the social network. Read M...

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5 Budgeting Tips for Freelance Marketers

5 Budgeting Tips for Freelance Marketers

10y David Bakke

5 Budgeting Tips for Freelance Marketers

Five tips for how to effectively manage your finances, including cutting food costs, planning for long-term savings, tapering spending, and looking fo...

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AXA Indonesia: Digital Plans for 2014 [Video]

AXA Indonesia: Digital Plans for 2014 [Video]

10y Adaline Lau

AXA Indonesia: Digital Plans for 2014 [Video]

Ari Fadyl, AXA Indonesia exec shares the financial services firm's new year resolutions in this video interview. Read More...

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Social Media for Business Results in the Insurance Industry

Social Media for Business Results in the Insurance Industry

10y Jon Wade

Social Media for Business Results in the Insurance...

How can social media help financial services companies rebuild their reputation and sales mission? Consider this approach. Read More...

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Write a Standout Blog Post in 6 Easy Steps

Write a Standout Blog Post in 6 Easy Steps

11y David Bakke

Write a Standout Blog Post in 6 Easy Steps

Focus on high-quality content that helps you build an audience while improving your personal online brand. Read More...

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RBC Goes Back to School

RBC Goes Back to School

11y Susan Kuchinskas

RBC Goes Back to School

RBC Bank cast one of its own executives in a YouTube series designed to show harried college students that the bank feels their pain. Read More...

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Applying Big Data Insights to Ad Copy Strategy: Financial Services Edition

Applying Big Data Insights to Ad Copy Strategy: Financial Services Edition

11y John Gagnon

Applying Big Data Insights to Ad Copy Strategy: Fi...

When you're able to analyze over 200,000 unique ads that delivered more than 500 million ad impressions on a search engine, you'll know what combinati...

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6 Social Media Marketing Tips for First-Time Entrepreneurs

6 Social Media Marketing Tips for First-Time Entrepreneurs

11y David Bakke

6 Social Media Marketing Tips for First-Time Entre...

Social media offers a cost-effective, user-friendly way to build your brand, expand your Internet presence, and ultimately increase business. Read Mor...

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NYSE Launches Digital Newsroom

NYSE Launches Digital Newsroom

11y Mary Lisbeth D'Amico

NYSE Launches Digital Newsroom

The NYSE recently unveiled an online newsroom that offers a mix of breaking news, folksy company profiles, and the ability for readers to share and en...

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Sales Tax Reform: Offline Retailers Should Be Careful What They Wish for

Sales Tax Reform: Offline Retailers Should Be Careful What They Wish for

11y Steve Sherfy

Sales Tax Reform: Offline Retailers Should Be Care...

One-third of shoppers will change behavior due to new tax. Read More...

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Financial Services: The Mobile Vertical to Watch

Financial Services: The Mobile Vertical to Watch

11y Melinda Krueger

Financial Services: The Mobile Vertical to Watch

Be smart, mobile marketer: watch and learn from finance, no matter what business you're in. Read More...

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75% of Consumers Use Mobile for Personal Finances

75% of Consumers Use Mobile for Personal Finances

11y James Dohnert

75% of Consumers Use Mobile for Personal Finances

A recent study from mobile ad network firm Mojiva has discovered that consumers are now more willing to use their mobile devices for financial service...

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Marketo Files to Go Public With $75 Million IPO

Marketo Files to Go Public With $75 Million IPO

11y James Dohnert

Marketo Files to Go Public With $75 Million IPO

Some commentators say the move is a sign of the growing potential of the marketing automation software market. Read More...

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Why Marketers Should Care About Tax Refunds

Why Marketers Should Care About Tax Refunds

11y John Gagnon

Why Marketers Should Care About Tax Refunds

Think about your business and customers, ask how they're impacted by tax refunds, and then determine where tax season fits into promotional calendars....

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