ClickZ Politics & Advocacy covers digital political campaigns with a focus on digital advertising, online ad spending, targeting, and more.
Aug 3, 2012 - Club for Growth, FreedomWorks, and others spent $700,000 on digital ads supporting Senate hopeful Ted Cruz. Comments
Aug 3, 2012 - Google just launched truer congressional district targeting, which could help it keep an edge over Facebook and other ad networks in 2012 for U.S. House races. Comments
Jul 26, 2012 - A collection of online display ads from the Obama 2012 reelection campaign. Comments
Jul 26, 2012 - A collection of online display ads from the Romney 2012 election campaign. Comments
Jul 24, 2012 - Data-driven targeting that's commonplace for political campaigns is rejected by voting-aged Americans, says an Annenberg study. Comments
Jul 24, 2012 - NGP VAN's system finds friends of supporters on Facebook who are registered voters. Comments
Jul 23, 2012 - Intermarkets takes a non-partisan route to serve increasingly competitive online voter targeting market. Comments
Jul 18, 2012 - Both have spent more than 25% of their TV budgets on web ads, according to ClickZ analysis. Comments
Jul 13, 2012 - Social media becomes a character itself in documentary flick Otter 501. Comments
Jul 11, 2012 - Infographic: Trendsetter data could give political advertisers a new way to understand voters. Comments
Jul 2, 2012 - President's campaign carries on jobs theme in Facebook ads and video. Comments
Jun 28, 2012 - GOP and Romney camp use ruling upholding Affordable Care Act to drum up donations. Comments
Jun 22, 2012 - Campaign uses in-banner video ads to turn swing state TV spots into donations. Comments
Jun 22, 2012 - Mixpo projects political advertisers will demand as much as 48% more in-stream video ads than will be available. Comments
Jun 19, 2012 - Chirpify connects to PayPal to automate donations through a single tweet. Comments
Jun 15, 2012 - Father's Day themed ads seek email signups. Comments
Jun 13, 2012 - Fees and other requirements could deter political campaigns from embracing mobile text fundraising. Comments
Jun 12, 2012 - Groups on the right accounted for 93 percent of the $8.3M in online ad spend so far. Comments
Jun 8, 2012 - Despite "Weedlord" pranks, Republican group calls #IWantRepeal campaign a success. Comments
Jun 5, 2012 - Rep. David Schweikert of Arizona hits a popular nerve to jab Obama. Comments
Jun 4, 2012 - Political contest in WI tomorrow serves as a trial for voter mobilization in November. Comments
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