While display advertising has been helping sell products and support brands for centuries, its digital incarnation is only a teenager. What still applies and what's new? Discover the latest tools and trends in online display advertising.
Jul 30, 2012 - DG's MediaMind worked with NBC Olympics to develop a custom online ad format. Comments
Jul 25, 2012 - An online ad industry coalition updated stakeholders on movement toward more relevant ad metrics. Comments
Jul 25, 2012 -
Company reported global ad revenue growth of 6% in Q2 2012.
Comments
Jul 20, 2012 -
Transamerica will also sponsor Yahoo's most massive Olympics coverage plan yet.
Comments
Jul 18, 2012 -
Facebook mobile ads drove 4 times as many CTRs as Twitter ads, said TBG Digital.
Comments
Jul 17, 2012 - By validating audiences at the campaign level, there is the potential for massive discrepancies and friction in the buying process. Comments
Jul 13, 2012 -
Consumers can block retargeted ads from specific campaigns.
Comments
Jul 12, 2012 -
A new approach to the way Facebook serves ads could bring in more revenue.
Comments
Jul 9, 2012 - Brands like BMW and STP are targeting on the platform. Comments
Jul 9, 2012 - Putting the squeeze on creative is not the answer. Comments
Jun 27, 2012 -
Pictela ads now work across smartphones and tablets.
Comments
Jun 26, 2012 - Todd Steinman also worries about Facebook mobile ad clutter. Comments
Jun 22, 2012 -
Could this be the beginning of the long-awaited Facebook ad network?
Comments
Jun 19, 2012 -
An analyst said the ad product wouldn’t generate enough revenue for investors.
Comments
Jun 19, 2012 - How will brands leverage the opportunity to take their Facebook learnings and apply them across higher impact advertising formats? Comments
Jun 18, 2012 -
Michael Barrett aims to help Yahoo's global strategy.
Comments
Jun 15, 2012 -
Father's Day themed ads seek email signups.
Comments
Jun 14, 2012 -
UPDATE: Advertisers will be able to target users based on customer data and data from select DSPs.
Comments
Jun 13, 2012 -
ReverbNation updated its ad system to employ Spotify, Rhapsody and other streaming music data.
Comments
Jun 11, 2012 -
Online ad revenue hit $8.4B in the first three months of 2012.
Comments
Jun 11, 2012 - Marketers can now serve the right message to the right consumer, reducing waste and improving returns on their guaranteed media investments. Comments
Become a Better Online Marketer!
ClickZ Academy offers an introductory e-Learning course for online marketers. Online Marketing Foundation covers multiple disciplines, including SEO, Analytics, PPC, Email, Usability, Social Media and Mobile Marketing. The 12 modules of this online certifcation are designed to be taken at your own pace. ClickZ Academy gives you access to the best and brightest marketing minds – without having to leave your computer or tablet screen.
May 29-30, 2013
June 12-14, 2013
September 10-14, 2013
November 4-7, 2013
April 11, 2013
1:00pm ET / 10:00am PT
April 16, 2013
1:00pm ET / 10:00am PT
April 18, 2013
1:00pm ET / 10:00am PT