Marketing News & Expert Advice
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Audience/Traffic
One in Two U.S. Households Own an Apple Product
Mar 30, 2012 - More than 55 million homes have a Mac, iPhone, iPad, or iPod. Comments
Topics in Stats:
Women Buy Into Sports Via Social
Mar 27, 2012 -
Data from Applebee's and Visible suggests advertisers should reconsider demo during March Madness and alike events.
Comments
Mobile and Tablet Advertisers Score During March Madness
Mar 19, 2012 - Early comScore data show consumers are watching games via iPhone, Android, iPad, and other devices. Comments
29 Percent of Daily Deals Customers Are New
Mar 5, 2012 -
Survey results show nearly all Groupon, LivingSocial, etc. buyers at least intend to become repeat patrons.
Comments
Gamer Haven Wikia Grows, Broadens Advertiser Base
Feb 29, 2012 - Collaborative publishing platform has grown traffic 42 percent year over year, not all of it from gamers. Comments
Pinterest Sees Significant Growth Across Asia Pacific
Feb 23, 2012 - In China, rival service Renren Guangjie offers a marketplace with Chanel, Clinique, and other brands. Comments
Google+ Audience Hard to Come by for Some Brands
Feb 17, 2012 - A handful of major brands saw big growth in fans, while most others languished, according to BrightEdge . Comments
ComScore: Social Universe Still Quickly Expanding
Feb 9, 2012 - Growth of newcomers Pinterest and Google+ show social category is still in flux. Comments
Top 20 U.S. Web Properties: Google Surges Past Yahoo
Jan 25, 2012 - Amazon, Federated Media also see big gains in audience by year's end, comScore Media Metrix reports. Comments
Tablets and E-Reader Ownership Doubled Over Holidays
Jan 23, 2012 -
Sharp rise followed a slowdown over the fall, according to a new Pew report.
Comments
Tablet Visitors Spent 54% More Than Smartphone Visitors in 2011
Jan 19, 2012 - On e-commerce sites, purchases on a tablet averaged $123, an Adobe study found. Comments
Facebook Overtakes Orkut for No. 1 in Brazil
Jan 17, 2012 - 2011 was a huge growth year for Facebook in the South American nation. Comments
Jumptap: Android Keeps Lead in Mobile Apps/Web
Jan 5, 2012 -
Android now makes up the majority of mobile app requests, accounting for 56 percent in November.
Comments
Santa's Billion-Dollar Online Baby
Dec 28, 2011 - E-tailers cheered by early strength in online holiday sales were not disappointed by the Christmas rush. Comments
Over 10% of U.K. Population Has Never Used Internet
Dec 15, 2011 - Report from European Commission also found 24 percent of Europeans have never been online. Comments
AddThis: Facebook Controls 52% of Online Sharing
Dec 13, 2011 - Meanwhile, Tumblr grew even faster than Twitter and continues to accelerate. Comments
YouTube Gains on Facebook in the U.K.
Aug 9, 2011 -
Google-owned video sharing site enjoys fifth consecutive month of growth.
Comments
Asians and Hispanics Dominate Online Video Consumption
Aug 5, 2011 -
Whites consume less online video than other major ethnic groups.
Comments
Top 25 U.S. Online Properties, June 2011
Jul 26, 2011 - A look at the top 25 online properties in the U.S. during June. Comments
8% of U.S. Adults Own Tablet Devices
Jun 28, 2011 -
Uptake slows compared with e-readers
Comments
Traffic to Top U.S. Sites Dipped in April
May 31, 2011 - Nine of the 10 most popular U.S. web properties saw fewer users in April. Comments
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