Here are 5 opportunities that graph search could bring to brands.
Facebook recently announced its new feature called Graph Search. Though the Graph Search feature is not available for all markets as of now, the new feature seems to have caught everyone's attention. At the face of it, here are a few points why brands should look forward to it:
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Maninder Pal Singh has more than 6 years of Digital Media Experience with expertise in areas viz Display, SEM, Mobile, Social Influence Marketing and Web Analytics. He has worked with leading media groups like GroupM and Lintas Initiative Media. He has successfully delivered both Brand and Performance marketing initiatives and digital initiatives for brands like Maruti Suzuki, P&G, Nokia, Pernod Ricard, Castrol, Expedia, Perfetti Van Melle, Hero Honda and Yamaha among others. An ardent blogger and an amateur photographer, Maninder also teaches Digital Marketing at B-schools.
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
August 21, 2014
September 23, 2014