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Elsewhere on the ClickZ Network...
Levi's Unbuttons Online
[August 19, 2008] Up-and-coming artists and celebs reveal unique content to promote Levi's 501 jeans in a global campaign.
To Zoom Binocular Sales, Pentax Rolls Online Video
[August 19, 2008] When it comes to buying binoculars, nothing really compares to picking up and trying a pair. But online videos can come close.
Execs & Accounts: AKQA, Innovyx, Double Fusion
[August 19, 2008] AKQA names new CFO, Omnicom's Innovyx Promotes from within, Double Fusion hires and promotes
Advertisers, Publishers Ponder Future of Mobile Ad Networks
[August 18, 2008] Is further consolidation or specialization in store for mobile ad networks?
Publisher Study Finds Some IAB Video Units Excel
[August 18, 2008] Certain recommended video ad units appear to offer high engagement and click-throughs.
Seven Ways to Advertise on Facebook
[August 19, 2008] A media planner's guide to paid advertising opportunities on the social media network.
Video's Great, But Having a Strategy is Better
[August 19, 2008] What do you what your digital ad campaign to accomplish?
Data-Driven Marketing
[August 19, 2008] What data driven marketing is, and how to go about it.