Planning a media budget? Use ClickZ's Ad Resource CPM Calculator to help determine your costs, cost per 1,000 impressions (CPM), and the number of exposures.
How to use the CPM Calculator:
- To find the cost of a campaign
Find the cost of an online campaign by entering the cost per 1,000 impressions of the campaign, then enter the total number of impressions and hit SOLVE.
- To find the cost per 1,000 impressions (CPM)
Find the cost of an online campaign by entering the total cost of a campaign, then enter the total number of impressions and hit SOLVE.
- To find the total number of exposures you can get for your budget
Find the total number of impressions by entering the total cost of the campaign and the total number of impressions, then hit SOLVE.