A few stories ClickZ's editors are reading: How Microsoft Faked the Waterslide Viral Many have cried foul on the above video, which shows a man in a neoprene suit riding down a hillside water slide, soaring through the air, and landing safely in a kiddie pool 100-plus feet away
How Microsoft Faked the Waterslide Viral Many have cried foul on the above video, which shows a man in a neoprene suit riding down a hillside water slide, soaring through the air, and landing safely in a kiddie pool 100-plus feet away. Turns out it WAS faked, as part of a viral campaign created by Microsoft Germany. (NewTeeVee)
Media buyers: Twitter Is for Twits Ad buyers give the platform a thumbs-down in recent survey. Perhaps no surprise, since Twitter doesn’t sell ads. (Media Life)
The Merkle B2B 2023 Superpowers Index outlines what drives competitive advantage within the business culture and subcultures that are critical to succ...
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Brand Matters More Than Ever: How FIGS Is Turning Purpose into Profit in He...
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ClickZ
Brand Matters More Than Ever: How FIGS Is Turning ...
As healthcare apparel evolves beyond basic uniforms to premium lifestyle products, FIGS leads with purpose-driven branding and global ambitions—but me...
The New Power Players in Digital Commerce—RMN and the Creator Economy
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ClickZ
The New Power Players in Digital Commerce—RMN and ...
Retailers are building media empires, creators are becoming sales channels, and brands that connect the two are redefining how products get discovered...
Adobe’s 2024 results showcase the power of subscriptions, but the model’s challenges are prompting businesses to rethink how they deliver value and re...
Why Cannes Lions put a spotlight on copycats and creative catalysts
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ClickZ
Why Cannes Lions put a spotlight on copycats and c...
Cannes Lions, where the advertising world's most daring minds gather to redefine the rules of engagement. This year, a new creative order has emerged,...
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