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Ad Resource Basics

Just getting started in interactive marketing? These articles cover the fundamentals of e-mail, search and the other mainstays of digital advertising.


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ClickZ News Headlines

EU Proposal Could Cripple Common Web Ad Practices - Nov 6, 2009

Ad:tech Panel Urges Deliberate Approach to Social Media - Nov 6, 2009

ComScore: E-Retail Sales Down, Holiday Ad Budgets Should Steady - Nov 6, 2009

New NAI Opt-Out Tool Protects Against Cookie Deletion - Nov 5, 2009

Execs & Accounts: Adconion, Sapient, BlueKai - Nov 5, 2009

Chick-fil-A's Cows Graze on Social Media - Nov 5, 2009

News Corp Reports Steep Drop at Digital Unit - Nov 4, 2009

WPP CEO Offers Outlook on Advertising's Future - Nov 4, 2009

AOL Ad Revenues Way Down - Nov 4, 2009

Toshiba Places Year-Long TV and Web Campaign with ESPN - Nov 4, 2009

MSN Homepage Redesign Comes with New Ad Options - Nov 4, 2009

AOL, Yahoo, Microsoft Sales Get Good Grades in U.K. - Nov 4, 2009

NY's Bloomberg and Virginia's McDonnell Make Last Minute Ad Strike - Nov 3, 2009

Questions for Microsoft Advertising's Jed Nahum on the Future of AdECN - Nov 3, 2009

Samsung Runs User-Generated FAQ Feature at BestBuy.com - Nov 3, 2009

ClickZ News Archives

ClickZ Stats Headlines

Video Ad Views Typically Only Around 10 Seconds - Nov 6, 2009

Travel Ad Impressions Up Nearly 30% in September - Nov 3, 2009

Top 50 Internet Advertisers by Media Value, August 2009 - Oct 30, 2009

Top U.S. Parent Companies and Stickiest Brands, September 2009 - Oct 27, 2009

20% of U.S. Adults Use Twitter, Says Pew - Oct 23, 2009

Facebook Grabbed 15% U.K. Page Views in September - Oct 20, 2009

Top 10 U.K. Search Terms by Category, September 2009 - Oct 16, 2009

Top Social Networking Sites in September 2009 - Oct 13, 2009

Top 10 Search Terms by Category, September 2009 - Oct 9, 2009

U.S. Mobile Web Audience Grows by One Third - Oct 6, 2009

Top 25 Parent Companies/Divisions at Home and Work, August 2009 - Oct 2, 2009

U.S. Online Video Consumption Grows Considerably Year-over-Year - Sep 29, 2009

ClickZ Stats Archives

ClickZ Features Headlines

As Display Sank Deeper in '08, Web Giants Pushed to Gain Ground - Dec 29, 2008

Bailout Drives Search Efforts for Automakers, Advocacy Groups - Dec 15, 2008

Questions for BBC's Digital Media EVP - Nov 6, 2008

Industry Embraces Opt-In for ISP Behavioral Targeting - Oct 8, 2008

Questions for IAB VP Public Policy Mike Zaneis - Sep 30, 2008

Efficiency Key to Web Ad Industry Weathering Economic Storm - Sep 26, 2008

'In An Absolut World' Hits Its Stride - Sep 10, 2008

Questions for John Gallegos, CEO of Grupo Gallegos - Aug 22, 2008

How One Local Marketer Gave Up on DIY SEO - Aug 14, 2008

Codename Marley: Questions for Molecular's Tech Lead on MittRomney.com - Aug 6, 2008

Questions for Shelby Bonnie - Jul 31, 2008

Microsoft/aQuantive Merger: So Far, So Good - Jul 17, 2008

Craigslist Rivals Struggle to Succeed in Web Classified Space - Jul 9, 2008

IAB Mulls Enforcement Capability in Self-Regulation Push - Jun 30, 2008

ClickZ Features Archives


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