Searching For Holiday Profits, Part 1
Paid Search

Searching For Holiday Profits, Part 1

23y Kevin Lee

Searching For Holiday Profits, Part 1

Prep for holiday season searchers. A multi-part how-to series. Read More...

View article
The Acquisition Price Is Right
Search

The Acquisition Price Is Right

23y Kevin Lee

The Acquisition Price Is Right

How much should you pay to attract a customer? Take a look at the data and find out. Read More...

View article
Beyond Price/Position: The SEM Strategy Loop
Search

Beyond Price/Position: The SEM Strategy Loop

23y Kevin Lee

Beyond Price/Position: The SEM Strategy Loop

Price/position strategies aren't enough. Kevin tells you how to loop results data back into improving your SEM strategy -- and overall marketing effor...

View article