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Digital Proxies Hype Addictive Qualities of Black Ops Map Pack

Susan Kuchinskas  |  Strategies

Apr 17, 2013 - Activision wanted to make as big a splat with the content refresh for Black Ops II as it could for a complete game launch. The solution: The Replacer, a digital proxie who offers to take over a fan's life, allowing him more time to play the game. Comments

Daniel Mickens  |  Agency Spotlight

Razzetti Leaves Grupo Gallegos for Lapiz

Aug 17, 2012 - A roundup of digital ad and tech industry news from Adap.tv, David&Goliath, NGP VAN, and more. Comments

Nina Boys  |  Strategies

Agency News: 72andSunny, Ascentium, Carrot Creative

Sep 7, 2011 - Two CDs make partner at 72andSunny; Ascentium buys Cactus Commerce. Comments

Christopher Heine  |  Video

Kenny Powers and K-Swiss: Tag, You're F*cking It

kenny-powers-k-swiss Jul 12, 2011 - Scannable codes appearing at 500 Foot Lockers. Comments

Christopher Heine  |  Strategies

MDC Partners Purchases 72 And Sunny

Dec 16, 2010 - Digital shop boasts clients like K-Swiss, Nike, Carl’s Jr., and Discovery Channel. Comments

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