Jun 20, 2014 - The SnappyTV deal also means brands will have new ways to target and interact with consumers on Twitter during live events. Comments
Feb 28, 2014 - Twitter has further cast its advertising net to the broadcast industry by onboarding ABC for packaged real-time coverage of the much-awaited Academy Awards on March 2. Comments
Jan 21, 2014 - The partnership will result in a series of videos, as well as plenty of Facebook content intended to create a season-long party atmosphere among women 18 to 49. Comments
Sep 26, 2013 - Green Giant's campaign, which includes a website, videos and a blogger challenge, wants to change the national conversation about dieting and make consumers rethink vegetables. Comments
May 16, 2013 - ABC executives report that the program will help them see the overall success of their advertising efforts. Comments
Mar 2, 2012 - Can TV be a social sharing experience that also involves brands? Comments
Oct 10, 2011 - Showtime, CBS, and SyFy are throwing promotional weight behind new games based on their shows. Comments
Oct 3, 2011 - Deal will bring Yahoo exclusive content and premium video ad inventory. Comments
May 19, 2011 - Web comparables for this week's television glitz-krieg. Comments
Feb 24, 2011 - There are two kinds of apps in this world: those that intend to make money, and those that intend to market. Comments
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.
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September 17, 2014
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