Amazon and Google: Friends, Enemies or Frenemies?
Paid Search

Amazon and Google: Friends, Enemies or Frenemies?

10y Yuyu Chen

Amazon and Google: Friends, Enemies or Frenemies?

Reports show Amazon is Google's biggest search advertiser, but the online retailer is reportedly developing its own ad program to rival Google AdWords...

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Cyber Monday 2013: Largest Online Spend in U.S. History
Ad Industry Metrics

Cyber Monday 2013: Largest Online Spend in U.S. History

10y Idris Nagri

Cyber Monday 2013: Largest Online Spend in U.S. Hi...

Data shows Cyber Monday was a huge success, with comScore proclaiming it as the day with the heaviest online spend in U.S. history. Read More...

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Walmart Outpacing All Brands in Google Product Listing Ads
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Walmart Outpacing All Brands in Google Product Listing Ads

11y Idris Nagri

Walmart Outpacing All Brands in Google Product Lis...

AdGooroo uncovered the top 20 brands for U.S.-based PLAs from ad impressions. Read More...

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A Guide for Selling Search: 7 Proven Strategies
Asia

A Guide for Selling Search: 7 Proven Strategies

12y Idris Nagri

A Guide for Selling Search: 7 Proven Strategies

As an industry in search, particularly in Asia, we need to pay more attention on selling to be competitive, win new businesses, and drive innovation f...

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