Aegis

intelligence

How Can You Make Your Big Data "Smarter"?

Jan 27, 2015 - Data specialists from Vizeum, Havas, and DigitasLBi share their advice on how to segment and test big data in order to make better-informed marketing decisions. Comments

Exec Moves at Google, Starcom, PHD, Mindshare, Razorfish, and Aegis

goziansquare Jan 31, 2013 - Agencies in the digital world have been busy promoting their execs to new roles or across markets in January, at least in Asia. Comments

Exec Moves & Industry Roundup: Reprise Media, GroupM China, Performics India, iProspect, and Omnicom Media Group

chris-ernst-reprise-300x296 Sep 28, 2012 - Reprise Media growing strong in Australia; Performics and iProspect goes head to head in India, and more news from Japan. Comments

Aegis Bolsters Digital Media and Search in China via Local Ventures

Jul 26, 2012 - Aegis signed a majority stake in Adsit to beef its search-driven e-commerce capability under iProspect China. Comments

Aegis Buys U.S. Digital Agency Roundarch

roundarch Feb 22, 2012 - Chicago-based agency merges with Isobar. Comments

Agency News: GroupM, Next Digital, Aegis

org-chart Feb 15, 2012 - GroupM launches MJoule, Next Digital acquires FutureLab, Aegis buys Upper Storey, and other agency news. Comments

GM Consolidates $3B Media Spend With Carat

Jan 24, 2012 - Automaker's contract spans search, social media, media planning and buying, as well as mobile. Comments

Exec Moves & Industry Roundup: Aegis Media, OMD, I-Com, and IAB

accounts-executives Oct 13, 2011 - Aegis restructures; OMD HK establishes head of digital; GroupM promotes Sara Ye; IAB's Singapore chapter names executive director. Comments

Brand Ad Dollars Continue Migration From TV to Online Video, Agencies Say

May 10, 2011 - Exchange-based buying still struggles to gain traction, however. Comments

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