Marketing News & Expert Advice
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Amazon.com
Boxed In
Mar 13, 2013 - How the influence of "cord-cutters" is changing television as we know it. Comments
E-Commerce Moneyball: Chasing the Market Leader
May 18, 2012 - How an underdog became the market leader in the online marketing space. Comments
Digital Wallets Beyond the Money
Apr 19, 2012 - How the clash of old businesses and new technologies could derail mobile payments. Comments
Will Pinterest Push Into E-Commerce?
Apr 13, 2012 - Amazon and eBay show the social sharing site some love. Comments
How Amazon Sold 1 Million Deals in 17 Hours
Mar 21, 2012 -
Retail giant leans on email; little if any sales staff needed.
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The Other Ecosystem - Life on the Kindle Fire
Feb 28, 2012 - A device review of the Kindle Fire and what it means to marketers and advertisers. Comments
13-Point Checklist to Plan for Q4 Online Sales
Feb 22, 2012 - E-commerce businesses must prepare now for the 2012 holiday online selling season. Begin here. Comments
Google+ Audience Hard to Come by for Some Brands
Feb 17, 2012 - A handful of major brands saw big growth in fans, while most others languished, according to BrightEdge . Comments
Why Every Brand Should Care About the Facebook IPO
Feb 15, 2012 - With an infusion of capital, Facebook stands to become a serious challenger to Amazon, eBay, and more. Comments
Why Context Matters More Than Timing
Feb 13, 2012 - Marketers need to find solutions that make their messages and offers resonate in a time and location that is based on their subscribers' behavior. Comments
8 Obstacles That Ad-Supported E-Publishing Must Overcome
Jan 30, 2012 - Publishers, tablet makers must take these steps to win over advertisers. Comments
Get the Money! 2 Ways to Simplify Your E-Commerce
Dec 11, 2012 -
If you want your customers' money, you've got to make it easy for them to give it to you.
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Why Facebook Search Will Make a Lot of Money...and Be Completely Ineffective
Dec 3, 2012 -
How Facebook Search might evolve the model, generate a boatload of cash, and still be largely useless to consumers and brands.
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'Tis the Season to Be Shopping
Nov 27, 2012 -
And the social networks are clearly in the game.
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Black Friday E-Commerce Sales Reach Over $1 Billion Record
Nov 26, 2012 -
The greatest ever Black Friday online retail sales of $1.042 billion followed a healthy Thanksgiving Day, with $633 million in sales. comScore, IBM, Performics and Experian share the latest holiday season 2012 stats, insights, and predictions.
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Ebay Beat Groupon, LivingSocial in Mobile Shopping App Race
Aug 7, 2012 -
Ebay and Amazon outpaced Groupon's growth by more than 3x between January and June and both now have more unique users than Groupon, said Nielsen.
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Google Takes 'Top Global Brand' Title from Apple [Study]
Aug 6, 2012 -
Google has over $756 million in brand value, surpassing Apple and Microsoft as the Top Global Brand, judging by online news and social media mentions.
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How to Catch Up to and Compete With Amazon.com [Video]
Jul 27, 2012 -
A look at the tools that allow Amazon to be so agile in today's online marketing environment.
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Obama Fans Read Buzzfeed, Romney's Shop eBay
Jul 11, 2012 -
Infographic: Trendsetter data could give political advertisers a new way to understand voters.
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Claiming Your Unfair Advantage
Jun 15, 2012 - The four types of tools that are available for you to leverage big data today. Comments
McDonald's and Disney Get Friend Boost on Facebook
Jun 12, 2012 -
ComScore/Facebook study measures amplification ratio of top brands.
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