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What's Hot, What's Not: Mobile Advertising Trends in 2013

Jan 10, 2013 - Android, Freemium, and fragmentation are among the list of top trends that will drive mobile advertising this year. Comments

2013 Top 10 Predictions for China's Mobile Market

chinamobile Jan 9, 2013 - The mobile market in China is changing faster than ever, and in 2013 it will only accelerate. Comments

WWE Supplements App with WWE Active

wwe Dec 7, 2012 - With WWE Active, the app includes live match continuation, backstage content, polls, trivia and information on WWE Superstars and Divas. Comments

Mobile Ad for Black Ops Puts Gamers in the Picture

callofduty Dec 6, 2012 - Activision, MEC Global and Millennial Media have launched a new mobile advertising campaign for Call of Duty: Black Ops 2 that lets fans use their cell phone cameras to insert themselves in an ad and then share it. Comments

Rich Media Banners in HTML5 Enhance the Mobile Website Experience

html5 Oct 12, 2012 - The development of HTML5 is enabling businesses to expand the reach and depth of their marketing campaigns. Comments

Mobile Ad Click-Throughs Rise As Users Get Closer

yahoo-mobile Sep 14, 2012 - Mobile ad CTRs rise 1.48 times higher than the average rate when users get within one-to-two miles away from a business, according to new YP study. Comments

Rapid Smartphone Adoption in Japan, Mostly Android Users [Study]

topsmartphonejapan2 Aug 25, 2012 - Android users make up close to 65 percent share of smartphone subscribers, compared to Apple at 32 percent. Comments

Quick Tour of Google Mountain View HQ - [Gallery]

googlefeatured Aug 22, 2012 - An inside look at Google's campus. Comments

Smartphone Content Buyers More Favorable to Mobile Ads

take-action-after-ad-image Aug 20, 2012 - Smartphone content buyers generated higher CTRs than non-content buyers, says OPA study. Comments

Walking Dead Images Creep Into Text Messages

zlangowalking-dead Aug 2, 2012 - Zlango is planning to let brands buy keyword-targeted text images. Comments

Q&A: Responsive Design, Mobile Apps, and What It Means to Be a Creative Technologist

Jul 7, 2012 - Visual Jazz Isobar's interactive director, Erik Hallander shares his experience implementing Responsive Design within the agency workflow. Comments

Traveling With Mobile and Social

Jun 28, 2012 - An accident away from home highlights how our mobile devices keep us connected and informed. Comments

What's New in Mobile Ad Tracking for App Publishers

Jun 28, 2012 - An update on how Google and Apple approaches to using device identifiers and what that means for marketers. Comments

Tablet - Big Mobile or Small Desktop Device?

Jun 25, 2012 - Tablets are considered "mobile" devices, but that's only a starting point for marketers. Comments

Is There a Future for Yahoo in Japan?

yahoofeaturedandy Jun 19, 2012 - Here are key initiatives Yahoo Japan have tried early this year that revolve around mobile, social, and the cloud. Comments

Marketing in the Mobile Email Revolution

Jun 12, 2012 - How can you reach people via email on their smartphones and make sure your emails are read or saved for later? Comments

Dominant Devices: Dramatically Increase the ROI of Your Mobile Strategy

smartphonefeatured Jun 6, 2012 - Optimizing content for model variations can be costly and difficult to maintain. Consider this approach. Comments

The Fundamentals of Mobile Email Strategy

mobileemail Jun 5, 2012 - Consider these behavioral and penetration stats when your boss asks why your company needs a mobile email strategy. Comments

5 Reasons Why Mobile Browsing Isn't That Important

May 25, 2012 - Before making a big investment to optimize your website for mobile users, consider these factors. Comments

Standing Out in the App Crowd

May 24, 2012 - Is it even possible to market apps so that they stand out? Or are marketers just wasting their time? Comments

Trulia Launches Mobile Ads for Real Estate Agents

trulia-mobilead May 3, 2012 - Agents can buy Zip code-targeted placements in its mobile app and website. Comments

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