Marketing News & Expert Advice
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Android
Seattle's AmazonFresh Delivery Service Adds Mobile Proficiency
Nov 9, 2011 - Android, iPhone, and Windows apps arrive as service expands to 80 zip codes in the Seattle area Comments
The New Digital Inbox – Is Your Email Program Ready?
Jul 28, 2011 - 5 tips for creating better emails now that your messages compete with tweets and posts. Comments
Beware the Native
Jul 14, 2011 - A dose of reality for the world of multi-platform, transmedia marketing. Comments
Marketing Strategies for Reaching Consumers Using Tablets
Jul 8, 2011 - Sizing up the iConomy's challenges and opportunities. Comments
Android U.S. Smartphone Growth Continues
Jun 7, 2011 -
RIM's share of subscribers continues to plummet.
Comments
How to Avoid Mobile Site Suckage
Jun 6, 2011 - The mobile web is different. And so are mobile users. Here are eight differences you must understand to create a successful mobile presence. Comments
Mobile News: Firefox Offers Do-Not-Track for Mobile, AdMob Adds Tablet Units
May 26, 2011 - And, Millennial Media acquires mobile data firm. Comments
Powell's iPhone App Lifts Store Sales, Tesco Tests Its Own
May 25, 2011 -
App helps patrons locate books in labyrinthine Portland, Oregon bookstore.
Comments
To App or Not to App? Branded Apps Drive User Relationships
May 5, 2011 - Tips for brands that want to connect with customers on smartphones. Comments
Medialets Unveils Mobile Rich Media Ad Creation Tool
Apr 26, 2011 -
Self-service tool intended to streamline mobile ad campaign execution for Android and iOS.
Comments
Greater U.S. Reach for Apple iOS Than Google Android Across Devices
Apr 26, 2011 - Though Android powers more smartphones, Apple's reach is boosted by iPod and iPad. Comments
NYC Marathon App Includes Hyperlocal Offers From Subway
Nov 4, 2011 -
Mobile app will push messages to race watchers near chain locations.
Comments
How the Other 20% Live: What Do BlackBerry Users Do for Apps?
Nov 3, 2011 - Seven suggestions for how RIM can gain ground in the app world, or at least halt the slide. Comments
Marketers Get Primed for a Mobile Future
Oct 3, 2011 - Marketers working with Verizon Wireless, IBM, Macy's, and Siemens take different routes. Comments
Innovate or Get Out of the Way
Sep 30, 2011 - Is your company run by idiot-driven innovation? It's up to you to change it. Comments
Mobile Strategy in Government Agencies [Video]
Sep 27, 2011 - How government agencies can benefit from integrating a mobile strategy into their constituent services. Comments
How Android Holds Up Against iOS
Sep 22, 2011 - A look at how the Android operating system impacts user acquisition for apps. Part two in a two-part series. Comments
Games Still Dominate Mobile App Ad Impressions
Aug 25, 2011 -
Games drew more ad impressions than Facebook and other social apps on Millennial Media’s network in July.
Comments
Sports Authority Expands Shopkick Play Fourfold
Aug 17, 2011 -
Toys "R" Us joins a slew of major chains trialing the "walk-ins" app.
Comments
Subway Readies Global Mobile Push
Aug 4, 2011 -
Will launch transactional mobile websites and applications worldwide.
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Mobile and Minors - Is the Interaction Meaningful?
Jul 29, 2011 - Youth are beginning to affect mobile marketing. Consider these implications. Comments
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